Meghan Shetty
Chicago,Illinois
Summary
Results-driven Account Executive with expertise in project management and cross-functional collaboration. Proven ability to drive successful digital marketing campaigns and enhance client relationships, ensuring alignment across teams and achieving strategic goals.
Overview
4
4
years of professional experience
Work History
Account Executive
Edelman
Chicago, Illinois
04.2022 - Current
- Support day-to-day cross-functional project workflows across corporate, brand and healthcare clients, ensuring alignment between creative, digital, strategy, and production teams.
- Drive campaign planning, timelines, and deliverables to meet KPIs and strategic goals across digital and owned channels.
- Collaborate with internal and external partners to translate client objectives into actionable, results-driven marketing initiatives.
- Develop high-impact brand and digital content, including press materials, messaging frameworks, and social copy, ensuring consistency across all touchpoints.
- Support business development through market and competitive research, campaign ideation, and preparation of pitch materials contributing to new client wins.
- Monitor and analyze media coverage and social conversation to identify trends, inform content strategy, and enhance brand visibility.
Intern
Weber Shandwick
Chicago, Illinois
11.2021 - 02.2022
- Supported day-to-day account management by coordinating deliverables, tracking timelines, and maintaining internal documentation.
- Compiled and distributed media monitoring reports to identify trends, assess coverage, and inform client recommendations.
- Conducted research and developed materials to support new business proposals and client presentations.
- Assisted with event logistics and real-time approval tracking to ensure smooth execution of client programs.
- Drafted and distributed targeted media pitches, developed outlet lists, and tracked resulting coverage.
Education
Bachelor of Science - Advertising
University of Illinois At Urbana-Champaign
Champaign, IL05-2021
Skills
- Cross-Functional Project Management & Campaign Execution
- Digital & Brand Marketing Strategy
- Client & Stakeholder Relationship Management
- Reporting, Analytics & Post-Campaign Optimization
- Vendor and Partner Coordination (Creative, Digital, Production, Events)
- Internal & External Communications
Timeline
Account Executive
Edelman
04.2022 - Current
Intern
Weber Shandwick
11.2021 - 02.2022
Bachelor of Science - Advertising
University of Illinois At Urbana-Champaign