ANKUR MEHRA

• Heading the scaled partnerships for Emerging and Aspiring content creators for North America (NORAM) & Latin America (LATAM)
• Led a team of 25 ‘Media Experts’ managing 5000+ content creators across Facebook and Instagram achieving business results through various programs and performance goals
• Disruptive problem solving approach and innovative program efficiencies have led to a 20x growth in partners managed with >50% reduction in OPEX and 3x daily productivity
• Representing the Global Partner Management Team with XFN stakeholders and ensuring an influential share of voice leading to the best business outcomes
• Established quality metrics to develop systems and procedures that improved operational quality and team efficiency standards
• Evolved as a thought leader on industry trends with a unique perspective on partner needs and wants across markets

• Established the APAC mid-market presence for Media Partnership across News, Entertainment and Sports verticals
• Brought true scale to APAC with 4000+ partners spread across 12 language/country markets
• Cross-functional collaboration with a variety of teams, including Product, Marketing and Communications to ensure that partner value and product feedback is delivered
• Led an 18 member team in achieving business results across laid program and performance goals
• Formulated need-based market-entry strategy for each country market keeping the regional cultural sensibilities in mind and launched scaled program in 8 new country markets

• Established the vernacular market (45% India MAP) presence for Media Partnership team across News, Entertainment and Sports verticals
• Brought true scale (BoB, 3400 partners) to the overall country market spread across 12 regional language markets
• Led the charter for developing Media Community Development's regional cross functional team
• Led the successful merger of the Regional and the Scaled media teams and directly managed a team of 30 partner managers

• Established and Scaled YouTube MCN business operations in India
• Led cross functional teams (Sales / Finance /Legal) to ensure smooth business ops
• Succeeded in grossing 150Mn+ per month views with 40% profitability margins
• Led the Publisher sourcing effort for India across leading media partners
• Global Content Syndication of premium content across Entertainment, Sports, Fashion, News and music genres to multiple OTT and publisher platforms
• Content aggregation, distribution, management and monetization of video properties online

Launched - Guruvantage.com, India's first Training Ecosystem!

Established TV channel digital distribution vertical across India, Nepal and Bhutan.

Led the global PMO and deployed software solutions for Retail and Hospitality.

Officer in the Indian Army