Work History
Overview
Education
Skills
Languages
Accomplishments
Summary
Certification
Quote
Software
Timeline
AdministrativeAssistant
Melanie Anderson

Melanie Anderson

Deming,NM

Work History

Front Office Assistant

Faywood Hot Springs
Faywood, NM
10.2023 - Current
  • Greeted customers and provided assistance with inquiries.
  • Answered office phone and emails to schedule appointments, answer questions and document information.
  • Updated and maintained appointment calendars, ensuring optimal scheduling.

Administrative Manager

Lago Rico
Elephant Butte, NM
04.2018 - 05.2019
  • Reviewed contracts prior to signing them in order to protect the interests of the organization.
  • Liaised with customers, addressed inquiries, handled meeting requests and answer billing questions to provide outstanding customer care.
  • Collaborated with other departmental leaders to establish organizational goals, strategic plans, and objectives.

Marketing Director

City Of Truth Or Consequences
Truth Or Consequences, NM
06.2017 - 01.2018
  • Developed and implemented a comprehensive marketing strategy to increase brand awareness.
  • Generated reports outlining performance of various campaigns against goals set forth in the strategic plan.

Marketing Events Manager

Farm to Fork Retreat
Mondovi, WI
01.2012 - 01.2017
  • Created promotional materials, such as brochures, flyers, banners, and posters to advertise events.
  • Planned catering menus according to budget constraints while ensuring highest quality standards were maintained throughout the event process.
  • Supervised staff members during set up and tear down periods ensuring safety regulations were adhered to at all times.

Marketing Executive

Digital Edge Studios
Eau Claire, Wisconsin
01.2001 - 01.2012
  • Oversaw production of marketing materials, including brochures, flyers, and digital content.
  • Identified, developed and evaluated marketing strategies based on knowledge of company objectives and market trends.
  • Coordinated with design teams to create visuals that capture attention of target audience.

International Marketing Coordinator

Wisconsin Department of Commerce
Eau Claire, WI
01.1999 - 01.2000
  • Conducted market research to identify new opportunities in international markets.

International Marketing Coordinator

WyGor
01.1996 - 01.1997
  • Drafted proposals for potential clients outlining benefits of working with company internationally.
  • Assisted senior management in developing long-term strategic plans for expanding business operations abroad.

English as a Second Language Teacher

WyGor (Location Venezuela)
01.1991 - 01.1993
  • Developed and implemented lesson plans for English language learners, focusing on grammar, pronunciation, reading comprehension, writing and conversation.

Graphic Designer

Pioneer Press
Jackson Hole, WY
01.1990 - 01.1991
  • Created visual concepts using computer software to communicate ideas that inspire, inform, or captivate consumers.

Overview

35
35
years of professional experience

Education

Associate of Applied Science - Marketing & Advertising

Chippewa Valley Technical College
Eau Claire, WI
01-1995

Business Administration And Management

University of Wisconsin- Madison, WI
Madison, WI

Skills

  • Marketing Plan Development
  • Digital advertising
  • Competitive Analysis
  • Marketing Plans
  • Excellent written & verbal communicator
  • Graphic Design
  • Presentations
  • Event Planning
  • Marketing Analytics
  • Proficiency in Adobe, Microsoft, Video & Photography
  • Branding
  • Training and mentoring
  • Creative Direction
  • Advertising
  • Campaign Management
  • Photography and Video
  • International Marketing & Research

Languages

Spanish
Professional
German
Professional

Accomplishments

  • Published Book of Poetry, "In the Wings of Zephyr" 1991
  • International Podcast on Fellowship Broadcast Network called "Resonance" with average of 35,000 views 2023-2024
  • Entrepreneurial Award "Jumpstart your Business" Second Place 2005

Summary

International Marketing Professional with 25 years experience from market research, developing branding and product development campaigns and advertising material.

Owned and operated a graphic design company called Digital Edge studios. Created dynamic marketing content for clients in the form of brand identity, logo design, flyers, promotional materials, video production, photography and market recommendation.

Destination resort owner and Management of Farm to Fork Retreat in Wisconsin. Event coordinator for weddings, retreats and conferences held in our remodeled event barn. Offered guests a unique dining experience as well as lodging.

Lived and worked in international markets of Venezuela and Germany. Provided international market research and recommendations for the Wisconsin Department of Commerce clients.

Fluent in Germany and Spanish

Certification

Virtual Tour Photography training at iPIX Techonology

Quote

There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins

Software

Adobe Creative Suite

Microsoft Office

Video Editing

Podcasting Programs Streamyard and Restream

Timeline

Front Office Assistant

Faywood Hot Springs
10.2023 - Current

Administrative Manager

Lago Rico
04.2018 - 05.2019

Marketing Director

City Of Truth Or Consequences
06.2017 - 01.2018

Marketing Events Manager

Farm to Fork Retreat
01.2012 - 01.2017

Marketing Executive

Digital Edge Studios
01.2001 - 01.2012

International Marketing Coordinator

Wisconsin Department of Commerce
01.1999 - 01.2000

International Marketing Coordinator

WyGor
01.1996 - 01.1997

English as a Second Language Teacher

WyGor (Location Venezuela)
01.1991 - 01.1993

Graphic Designer

Pioneer Press
01.1990 - 01.1991

Associate of Applied Science - Marketing & Advertising

Chippewa Valley Technical College

Business Administration And Management

University of Wisconsin- Madison, WI

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