Summary
Overview
Work History
Education
Skills
Timeline
Generic

MELANIE GLAENZER

St Louis,MO

Summary

District Sales Manager with comprehensive background in regional market management and business development. Adept at strategic planning, market analysis, and delivering effective solutions to meet business objectives. Strong focus on team collaboration and adapting to evolving market demands. Known for reliability and achieving impactful results in dynamic environments.

Overview

20
20
years of professional experience

Work History

District Sales Manager

Heartland Coca-Cola
08.2024 - Current
  • Directed sales operations for six territories, delivering 4% revenue growth over prior year, while surpassing volume goals and driving team performance.
  • Promoted to District Manager of the Walmart team within one year of prior promotion.
  • Coached and developed multiple account managers, improving productivity in individual performance.
  • Developed and executed strategic sales plans aligned with market trends and customer needs.
  • Partnered with merchandising teams to secure prime placement and maximize promotional impact in large format.
  • Analyzed market data to identify opportunities for business expansion and improvement.
  • Built and maintained strong relationships with key accounts across multiple formats, strengthening brand presence and securing long-term partnerships.

Account Manager

Heartland Coca-Cola
09.2021 - 08.2024
  • 3x Best of the Best winner
  • 2x Fast Start winner
  • 2x Sales Incentive winner - first year win included both Large Store and Small Store categories.
  • Negotiated prices, terms of sale, and service agreements for club coke accounts, leading to an 8% volume increase.
  • Managed a diverse portfolio including Walmart, Large Store, and Small Store accounts.
  • Procured space for the installation of capital assets to increase sales of high margin product.
  • Trained five new account managers to improve overall team performance.
  • Provided comprehensive reporting on account performance, with focus on first time pick rate and replenishment instock.

General Manager

The Baked Bear
06.2020 - 09.2021
  • Selected, hired, and trained 20+ employees for opening of newest location.
  • Assisted in generating sales of $300,000+ within first 5 months of operation.
  • Established relationships with customers and suppliers through account development.
  • Created additional revenue by facilitating stand-alone events.

14+ Years of Restaurant Management Experience

Tavolo, Llywelyn's Pub, Bar Louie
05.2005 - 03.2020
  • Interviewed, selected, trained, and supervised staff.
  • Conducted performance evaluations for staff members, identifying areas of improvement while recognizing outstanding achievements as well.
  • Monitored and adjusted pricing, discounts and promotions to maximize profitability.
  • Developed unique events and special promotions to drive sales.

Education

Southern Illinois University Edwardsville
Edwardsville, IL

Skills

  • Team Leadership, Coaching, & Development
  • Strategic Sales Planning & Execution
  • Market Analysis & Opportunity Identification
  • Cross-Functional Collaboration
  • Revenue Growth & Volume Target Achievement
  • Key Account Development & Relationship Management
  • Problem Anticipation & Resolution
  • Sales Forecasting & Goal Setting

Timeline

District Sales Manager

Heartland Coca-Cola
08.2024 - Current

Account Manager

Heartland Coca-Cola
09.2021 - 08.2024

General Manager

The Baked Bear
06.2020 - 09.2021

14+ Years of Restaurant Management Experience

Tavolo, Llywelyn's Pub, Bar Louie
05.2005 - 03.2020

Southern Illinois University Edwardsville

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