Melanie Krance

• Consistently exceeded quarterly ARR and churn goals.
• Monitored metrics and developed actionable insights to improve efficiency and performance.
• Played instrumental role in client satisfaction by working with operational teams for proper resolution of service issues.
• Assisted customers with onboarding and product setup to foster successful adoption and usage.
• Performed monthly and quarterly performance reviews to identify opportunities for upsell.
• RealPage acquired G5 in July of 2021 and after 18 months of integration work resulted in layoffs.

• Responsible for sales of live video monitoring solutions across various real estate verticals including but not limited to multifamily, shopping centers and commercial properties.
• Daily activities included prospecting, solutions demo, system designs and quote preparation.
• Generated leads through networking, cold calls and industry connections.
• New business sales drastically declined due to COVID resulting in layoffs.

• Consistently exceeded monthly sales goal of $100,000 (113% to goal)
• Specialized in selling SaaS software solutions
• Employed proactive and collaborative approaches to strengthen relationships and manage customer needs.
• Performed strategic account planning to ensure maximum growth while maintaining client satisfaction.

• Consistently exceeded monthly sales goal of $6,000 (117% to goal)
• Created sales objectives, prepared quotas and designed effective sales plans to drive business goals.
• Managed new business development by building customer relationships and identifying needs.
• Led educational training seminars and product demonstrations.

• Account Executive of the Year – FY2013
• Consistently exceeded sales goals (306% to goal)
• Built and strengthened relationships with new and existing accounts to drive revenue growth.
• Provided outstanding customer service to book of business in order to assure retention.
• Responsible for identifying distribution market conditions to gain market share.
• Expanded publication to #1 in market.

• Consistently exceeded monthly new business (137%) and renewal (172%) sales goals
• Prospected new business via in-person visits, emails and a goal of 50 cold calls daily.
• Demonstrated knowledge of the technical side of Internet marketing and Internet display advertising in order to effectively set-up and maintain client campaigns.

• Consistently exceeded monthly sales goal (229%)
• Leveraged marketing channels and sales strategies to develop pipeline and increase profitability.
• Employed proactive and collaborative approaches to strengthen relationships and manage customer needs.
• Sales Employee of the Month, July 2003

Degree pursued: Industrial & Systems Engineering