Melanie Loya

-Assisted in developing budgets for departmental expenses.
-Mediated conflicts between employees and facilitated effective resolutions to disputes.
-Managed front desk operations, including greeting clients and directing them to the appropriate personnel.
-Planned and led team meetings to review business results and communicate new and ongoing priorities.
-Resolved customer inquiries in a timely manner while maintaining positive relationships with clients.
-Assisted in recruiting, onboarding, and training new employees.
-Monitored inventory levels and placed orders when needed.
-Organized company events including holiday parties and team-building activities.
-Managed office budget to handle inventory, postage, and vendor services.
-Held regular one-on-one meetings with employees to review performance and provide feedback.
-Performed general bookkeeping duties such as reconciling bank statements and creating journal entries.
-Reviewed files and records to obtain information and respond to requests.
-Composed and prepared routine correspondence, letters, and reports using job-related software.
-Created and managed digital and physical filing systems for records and correspondence.
-Generated monthly reports summarizing sales activities, customer feedback surveys, and other relevant data.

-Managed creation of marketing materials, collateral, and sales support tools.
-Drafted press releases announcing new products or services.
-Monitored competitors' activities to stay ahead in the market.
-Developed and implemented marketing strategies to increase brand awareness and drive sales.
-Analyzed market trends to identify potential opportunities for growth.
-Evaluated customer experience across multiple channels and touchpoints to improve engagement.
-Coordinated with sales teams to develop integrated marketing approaches.
-Planned and executed campaigns for corporate promotion and product launches.
-Created content for promotional materials, including brochures, flyers, websites, and social media.
-Managed and optimized the company’s social media presence and campaigns.
-Oversaw the company’s marketing budget.
-Researched emerging digital marketing technologies and trends to keep strategies current.