Melanie Weimer
Austintown ,Ohio
Summary
After graduating, I opened a Radio Promotion company in South Florida. We built up to be one of the fastest growing Radio Promo and Marketing firms in South Fl. Prior to this, I had been in quite a few positions in the business development world. Just to name a few, I was a Customer Service Rep nearly 7 years to grow in the firm. Which led me to a supervisor.
In addition, I was in Sales and Marketing from Advertisment to travel Sales Executive. Lastly, Admissions Counselor for Kaplan University. I have obtained vast experience 4 main areas of business emphasis. Networking in Communications, Creating Campaigns (for media purposes) in Marketing and Promotions, Sales/Customer Service, Artist Development. In every position, I was entrusted with, I did my best and seem to have made an example to exceed my employers expectation. In addition, to do the same for my clients and entertainment executives when I built my firm from the ground up with one of the nation's leading radio promoters whom was successfully a Director for 2 major record labels Slip n Slide Records and Heat Music out of Miami, Fl. In addition, I have not just an education in my field but the experience that goes with it which I can say was the most educational than 4+ years of college (off and on). I retired 6 years ago then covid hit and my investments did not do so well. I'm still 40 years young and I am excited to get back into working society once more. Also, I am extremely willed to exceed my employers expectations and excited to get to it.
Overview
17
17
years of professional experience
1
1
Certification
Work History
VP of Promotions /CFO
Crossed Over Entertainment
07.2009 - 07.2017
- Set up meetings with Major Record Labels to promote their artist(s) singles for maximum exposure and radio, internet, and satellite playlist adds(s) for heavy rotation.
- Created strategic marketing plans prior to leaking the new record out to the public from street teams, collage radio, social media influencers, etc.
- Created a artist portfolio for the major red market terrestrial FM stations as FM was our focus to the Program Directors and MD for feedback and playlist adds from light to heavy rotation.
- Traveled to various music conferences as a panelist to teach artists about radio promo.
- Over saw various Remixes and video production.
- Collabrated a trending Producer with the right artist to elevate incentives when presenting a remix to weekend radio.
- Did all billing, company marketing, website and social media tasks.
- Opened and closed majority of our new record releases and handled all legality through our entertainment attorney for disclosure agreements.
Admissions Counselor
Kaplan University
06.2008 - 06.2009
- Interviewed potential students on their career goals and interest.
- Fallowed the student through financial aid process and coordinators dept.
- Assisted the student with academic review and if needed gave multiple options.
- Counseled the student on any doubts and or issues they needed assistance with to avoid a potential drop out outcome.
- Achieved a 133% QC my entire time at Kaplan and wom 7 certificates of exampling professionalism while exceeding expectations going above and beyond for each student.
- Coordinated campus visits for prospective students and their families, showcasing the institution''s facilities, programs, and resources.
- Increased enrollment rates by organizing and participating in college fairs, open houses, and information sessions.
- Enhanced applicant experience by providing personalized guidance and support throughout the admissions process.
- Mentored newly hired Admissions Counselors on best practices related to application review procedures and follow-up strategies.
- Provided exceptional customer service by responding promptly to inquiries from prospective students via phone, email, or social media channels.
Customer Service Supervisor
MSA
07.2003 - 05.2008
- Customer Service to Customer Service Supervisor to Collection Supervisor.
- Adhere to incoming calls and resolve any issue at hand until each customer disconnected with more clarity and resolution.
- Promoted a positive work environment through open communication channels, fostering team collaboration and high morale.
- Collaborated with other departments to address recurring customer concerns, improving overall service quality.
- Coached employees through day-to-day work and complex problems.
- Improved customer satisfaction by addressing and resolving escalated issues promptly and professionally.
- Maintained up-to-date knowledge of company products and services, effectively communicating changes to the team for seamless customer support.
- Developed and maintained strong relationships with customers to maintain loyalty and satisfaction.
- Managed escalated calls with diplomacy, successfully deescalating situations while ensuring satisfactory resolutions for both parties involved.
Advertising Executive
Defalco and Zimmerman Automotive Advertising
04.2000 - 04.2003
- Traveled to large automotive franchises and sold our marketing strategies to produce more incoming traffic into potential new car sales.
- Over saw the creative process from the graphics department and audio creative work for our media spots.
- Zimmerman was most of my experience.
- I maintained 100% in New lead (s) production and closed 80%.
- Managed successful product launches with carefully designed promotional materials and strategic marketing plans.
- Consistently met or exceeded revenue targets by securing new business opportunities and nurturing existing client relationships.
- Optimized ad placements for maximum effectiveness, analyzing data to make informed decisions on placement strategies.
Education
International Business -
CCTU
Connecticut06.2009
Skills
- Leadership
- Customer Service
- Communication Skills
- All Administration
- Computer Literacy
- Project Management/Designer
- Sales Executive
- Admission Counselor
- CampaigningMarketerExposure (VP of Promo)
Certification
Animal Care Tech for Marine Life
Awards
- Promoter Of The Year 2010
- Promoter Of The Year 2012
- Panelist WMC etc.
- Sales Executive of the month various times
Timeline
VP of Promotions /CFO
Crossed Over Entertainment
07.2009 - 07.2017
Admissions Counselor
Kaplan University
06.2008 - 06.2009
Customer Service Supervisor
MSA
07.2003 - 05.2008
Advertising Executive
Defalco and Zimmerman Automotive Advertising
04.2000 - 04.2003
International Business -
CCTU
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