Veteran journalist/magazine editor-in-chief fueling organizational change through strategic communications
Overview
26
26
years of professional experience
Work History
Internal Communications Manager
Los Angeles Times
El Segundo, CA
12.2018 - Current
Spearhead a weekly employee newsletter to bolster employee engagement, spur cross-departmental collaboration and promote change management. 300+ issues, 70%+ open rate.
Program company-wide lunchtime chats and other internal events to foster a culture of collaboration.
Head up Team L.A. Times, a group of employees dedicated to building company culture through networking and community outreach.
Steer internal communications for company-wide initiatives (e.g., migration to Google Workspace).
Program popular 'Ask a Reporter' track at L.A. Times Festival of Books
Chief Content Strategist
ML Creative
01.2015 - Current
Clients include Fortune 500 healthcare, law firms, marketing agencies and nonprofits. Projects include:
Creating internal communications plan for Anthem Blue Cross Blue Shield during a significant technology transformation.
Executing a successful PR plan for an OOH ad agency start-up.
Creating digital content for law firms, executive recruiters, consumer brands, skilled nursing facilities and tourist bureaus.
Editor-in-Chief/SVP of Communications
Advertising Specialty Institute
Trevose, PA
01.2005 - 12.2024
Directed all of ASI's communications. Won coverage for ASI within industry and among national media outlets, including The Wall Street Journal and MSNBC. Created internal campaigns to generate excitement for company's newest technology offerings.
Programmed educational sessions for the company's five national trade shows. Booked A-list speakers for keynotes.
Editor-in-chief of five award-winning magazines and multiple digital products. Spearheaded design and editorial overhauls of all five magazines and related websites, resulting in record advertising sales. 130+ national writing, design and social media awards.
Reporter
The New York Times
New York, NY
01.1999 - 12.2005
Reported and wrote business, management, personal finance and workplace trend stories for the daily and Sunday business sections on a wide array of topics, ranging from sexual harassment at tech firms to male executives' fear of taking paternity leave.
Served as a regular contributor to the Sunday "Business People" column, interviewing Fortune 500 CEOs.