MELINDA SHAW
Denver,CO
Summary
Account Executive specializing in fintech solutions that enhance operational efficiency and optimize talent acquisition and retention. Proven ability to facilitate challenging discussions, establish trust, and lead teams through effective technology integration. Demonstrated impact on business performance through strategic implementation of innovative financial technologies.
Overview
5
5
years of professional experience
Work History
Account Executive
Icon Savings Plan
Denver, Colorado
07.2024 - 10.2025
- Build and manage strategic partnerships with insurance and benefits teams to expand Icon’s reach and drive adoption of retirement solutions.
- Serve as the primary point of contact for partner reps, supporting outreach and engagement with existing employer groups.
- Lead targeted outreach efforts to small-to-medium businesses in retirement-mandated states, positioning Icon as a compliant and cost-effective solution.
- Guide business owners and HR leaders through discovery conversations, highlighting Icon’s platform features and tailoring solutions to client needs.
- Deliver consultative support and education on retirement benefits, leveraging industry insights to strengthen client value and engagement.
- Collaborate cross-functionally with sales, marketing, and operations teams to streamline onboarding, ensuring seamless implementation and long-term satisfaction.
- Collaborated with sales team to refine outreach strategies and improve call techniques.
- Researched target markets to identify new business opportunities and potential clients.
- Conducted cold calls to potential clients for lead generation and appointment setting.
Business Development Manager
ADDISON GROUP
Denver, USA
02.2023 - 06.2024
- Prospected and cultivated new client relationships through targeted approaches including job boards, lead generation, and comprehensive market analysis
- Consistently exceeded outbound call targets, averaging 30+ calls daily to engage with potential clients
- Employed a multifaceted approach encompassing cold calling and personalized in-person meetings to foster enduring client partnerships
- Conducted thorough research on evolving industry dynamics, competitor strategies, and client requirements to inform strategic decision-making
- Developed tailored proposals for prospective clients, addressing their specific needs and inquiries
- Oversaw end-to-end management of client accounts, including contract negotiation, budgetary oversight, and meticulous invoicing and payment
- Maintained documentation of all sales activities, client engagements, and revenue projections within the Salesforce platform, ensuring data accuracy and accessibility
- Served as the primary liaison for addressing client inquiries, resolving concerns, and managing escalations
Recruiter
ADDISON GROUP
Denver, USA
06.2022 - 02.2023
- Evaluated resumes, conducted preliminary phone assessments, and oversaw the progression of candidate pipelines
- Facilitated both in-person and virtual interviews to thoroughly evaluate candidates' skill sets
- Spearheaded negotiations pertaining to compensation packages and contractual terms with prospective hires
- Contributed to the seamless integration of new team members by furnishing orientation materials and delivering comprehensive training sessions
- Provided personalized coaching to candidates, focusing on refining interview etiquette and addressing areas of improvement
- Orchestrated the management of candidate engagement and interactions within Bullhorn and Salesforce platforms
Public Speaking Teaching Assistant
UNIVERSITY OF ARKANSAS
08.2020 - 05.2022
- Mentored over 160 students across four semesters, providing guidance in lecture planning, research development for communication.
- Developed learning strategies, executed regular data entry tasks, and facilitated small group instruction to enhance collaborative learning.
Education
MASTER OF ARTS - COMMUNICATIONS
University of Arkansas
Fayetteville, AR05.2022
BACHELOR OF ARTS - COMMUNICATIONS
University of Arkansas
Fayetteville, AR05.2020
Timeline
Account Executive
Icon Savings Plan
07.2024 - 10.2025
Business Development Manager
ADDISON GROUP
02.2023 - 06.2024
Recruiter
ADDISON GROUP
06.2022 - 02.2023
Public Speaking Teaching Assistant
UNIVERSITY OF ARKANSAS
08.2020 - 05.2022
MASTER OF ARTS - COMMUNICATIONS
University of Arkansas
BACHELOR OF ARTS - COMMUNICATIONS
University of Arkansas