Melissa Berry
Montgomery,AL
Summary
Dynamic Internet Marketing Business Owner at Madame Ooh LaLa, skilled in technical SEO and community building. Successfully enhanced brand visibility through innovative digital strategies, increasing website traffic significantly. Proven ability to foster customer relationships and drive engagement, while mentoring teams to achieve operational excellence.
Experienced with digital marketing strategies, encompassing SEO, PPC, and social media. Utilizes data-driven insights to optimize online presence and enhance user engagement. Strong understanding of market trends and customer behavior, driving targeted campaigns for business success.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Internet Marketing Business Owner
Owner/Madame Ooh LaLa
07.2015 - Current
- Developed and executed comprehensive digital marketing strategies to enhance brand visibility.
- Managed social media campaigns, increasing engagement across multiple platforms.
- Analyzed website traffic and user behavior using Google Analytics to optimize user experience.
- Created targeted email marketing campaigns, improving customer retention rates.
- Coordinated with web developers and designers to create visually appealing, user-friendly websites for clients.
- Monitored competitor activity to stay informed of industry trends and proactively adapt strategies accordingly.
- Increased website traffic by implementing effective search engine optimization strategies and keyword research.
Deli Customer Service Clerk
Inserra Supermarkets Shoprite
09.2023 - 10.2025
- Assisted customers with product selection and inquiries, enhancing overall shopping experience.
- Maintained cleanliness and organization of deli area, ensuring compliance with health standards.
- Operated slicing equipment and scales efficiently to prepare quality deli products for customers.
- Processed customer orders accurately, providing timely service during peak hours.
- Collaborated with team members to manage inventory levels, minimizing waste and stockouts.
- Trained new staff on customer service protocols and food safety procedures to uphold quality standards.
- Resolved customer complaints professionally, fostering a positive store environment and repeat business.
- Enhanced customer satisfaction by providing efficient and courteous deli service.
B2B Customer Care Representative/Inside Sales Representative
Liveops
03.2018 - 10.2025
- Managed customer inquiries through multiple communication channels, ensuring prompt and accurate responses.
- Resolved complex issues by collaborating with internal teams to enhance customer satisfaction.
- Analyzed customer feedback to identify trends, driving continuous improvement in service delivery.
- Implemented quality assurance measures that enhanced operational efficiency and consistency in service outcomes.
- Supported business growth initiatives by actively seeking opportunities to upsell or cross-sell additional products or services that aligned with customer needs during interactions.
- Mentored junior customer care representatives by sharing best practices, participating in joint calls or email exchanges to provide feedback and guidance as needed.
- Increased client retention rates by building strong relationships and providing personalized support for their business needs.
Deli Customer Service Clerk
Kroger
12.2013 - 06.2017
- Implemented suggestions for process improvements, resulting in increased customer satisfaction ratings.
- Exhibited strong attention to detail when slicing meats, cheeses, and other products for optimal presentation.
- Reduced waste costs by effectively managing perishable inventory through proper rotation and storage techniques.
- Collaborated with coworkers to create visually appealing displays that showcased available products effectively.
- Prepared custom orders accurately, meeting customers'' specific needs and preferences.
- Contributed to team success by consistently achieving performance goals in deli department metrics.
- Streamlined deli operations for improved productivity by maintaining accurate inventory levels.
- Managed time efficiently during busy periods, multitasking effectively to meet customers'' needs without sacrificing quality or accuracy.
- Assisted in training new employees, sharing best practices for excellent customer service.
- Ensured a clean and safe work environment, complying with health and safety regulations.
Education
No Degree - Nursing
Auburn University
Auburn, Alabama, AL12-2026
Skills
- Off-page optimization
- On-page optimization
- Technical SEO
- Link building
- Keyword research
- E-commerce management
- Viral marketing
- Pay-per-click advertising
- Community building
- Affiliate marketing
Certification
- CM - Certified Manager Certification
Timeline
Deli Customer Service Clerk
Inserra Supermarkets Shoprite
09.2023 - 10.2025
B2B Customer Care Representative/Inside Sales Representative
Liveops
03.2018 - 10.2025
Internet Marketing Business Owner
Owner/Madame Ooh LaLa
07.2015 - Current
Deli Customer Service Clerk
Kroger
12.2013 - 06.2017
No Degree - Nursing
Auburn University