Melissa Brongiel

• Own multi-brand portfolios, including Ready-to-Drink, Prestige, and Commercial Brands.
• Develop national marketing programs and assets for the Suntory Spirits Portfolio across all trade channels in the U.S. market, including promotional programming (e.g., sweepstakes), point-of-sale materials, value-added packs, print-on-demand templates, experiential sampling footprints, activation guides, event templates, and eCommerce digital assets.
• Oversee merchandising and display standards for critical programs across portfolios.
• Develop and deploy program selling tools (e.g., program sell sheets, activation guidelines) to support effective customer sell-in by the commercial sales team.
• Managed end-to-end budget operations, including campaign spend tracking, agency invoicing, monthly forecasting, and reconciliation to ensure alignment with financial goals and maximize ROI
• Create and manage content for U.S. Brand Toolkits to communicate brand experience plans to commercial sales teams, distributor partners, and customers.
• Ensure alignment of marketing plans with commercial sales goals (Big Bets, Focus Calendar, KPI Program, National Incentive parameters).
• Manage multiple agencies and vendor partners to develop and execute programs and assets.

• Educated, trained, and supported retailers, distributors, and suppliers on best practices, usage, and benefits of Provi.
• Built strong relationships and delivered exceptional service and support to ensure customer retention and satisfaction.
• Coordinated with the Sales, Product, Marketing and other departments to provide analysis of trends in customer behavior and user experience.
• Tracked, managed, and analyzed KPIs and metrics through surveys and HubSpot email campaigns.
• Exceeded team goals by collaborating with colleagues to implement new customer service initiatives.
• Created product lists based on customer needs.
• Assisted in training new Customer Success Specialists.
• Performed key administrative tasks to ensure the functionality and coordination of the department.

• Assisted with the project management of new business leads and RFP responses to ensure each department maintained an accurate timeline.
• Tracked progress, time, and finances through platforms such as Salesforce, Asana, and Workamajig.
• Conducted in-depth market research, created capabilities decks, and developed proposals.
• Established and maintained effective relationships with clients.
• Assisted in the preparation of presentations and pitches for prospective clients.
• Wrote and distributed agendas, proposals, budgets, and briefing documents for internal and external meetings.
• Performed vital administrative tasks to ensure the functionality and coordination of the department; scheduled meetings, conference calls, travel, and presentations as directed.
• Provided on-site event assistance as needed.

• Successfully secured the largest account for Pernod Ricard, representing Stella McCartney.
• Transitioned Stella McCartney’s offerings from Veuve Clicquot to Perrier-Jouët for all her stores catering to VIP clients.
• Captured media attention for Perrier-Jouët during the 2018 Stella McCartney Spring Fashion Show in Los Angeles.
• Developed and executed experiential marketing initiatives and events for Pernod Ricard, including media getaways, pop-ups, intimate media and influencer events, sponsorships, brand launches, and large-scale activations for luxury and lifestyle brands.
• Curated and coordinated all elements of events and activations, including securing venues, managing food and beverage, décor, entertainment, build-out, and branding.
• Identified and negotiated strategic partnerships that aligned with brand values and attributes.
• Monitored progress, time, and finances through platforms such as Salesforce and Maconomy.
• Measured key performance indicators (KPIs) for each event using Cision, Facebook, Instagram, and Twitter.
• Provided on-site event support to ensure seamless execution.
• Oversaw the internship program, including recruitment and training.
• Performed essential administrative tasks to ensure department functionality and coordination.

- Served as one of four team members who advised the International Student Visa and College Professional Semester programs.
- Collected international students' VISA paperwork and entered it into SEVIS (the government database).
- Responded to inquiries from prospective students and handled general email correspondence.
- Created a monthly student calendar and schedule of classes and events.
- Processed student applications by receiving, assembling, and creating database accounts.
- Assisted with event planning and worked onsite to ensure an optimal experience for attendees.
- Contributed to the distribution of ticket sales for the annual student showcase.
- Maintained all social media accounts, including videos, pictures, student announcements, and studio updates.
- Led the internship program, overseeing all aspects of its operation.

- Trained new waitstaff and floor personnel on guest service expectations, safety protocols, and proper food handling procedures.
- Curated private events from pre-event planning to post-event execution.
- Monitored the dining room to ensure optimal guest experiences.
- Addressed customer inquiries and resolved issues promptly.
- Managed all opening and closing duties effectively.

- Trained new waitstaff and floor staff on guest service expectations, safety protocols, and proper food handling.
- Curated private events from pre-event planning to post-event execution.
- Participated in all beverage, spirit, and wine classes provided by What If Syndicate.
- Monitored the dining room to ensure optimal guest experiences.
- Answered customer inquiries and resolved issues promptly.
- Managed all opening and closing duties.

- Trained new waitstaff and floor staff on guest service expectations, safety protocols, and proper food handling techniques.
- Curated private events from pre-event planning to post-event execution.
- Participated in all beverage, spirit, and wine classes provided by TAO Group.
- Monitored the dining room to ensure optimal guest experiences.
- Answered customer inquiries and resolved issues promptly.
- Managed all opening and closing duties.