Summary
Overview
Work History
Education
Affiliations
Timeline
Generic

Melissa Honig

Roswell,GA

Summary

Results-oriented sales professional with strong work ethic and excellent interpersonal skills. Over 20 years experience in media sales and marketing. Consistently recognized as both a leader and team player.

Overview

30
30
years of professional experience

Work History

Cumulus Radio

Account Manager
Atlanta, GA
05.2015 - Current

-Recruited by previous Market Manager and Director of Sales to join team in 2015.

-Responsible for managing account relationships and implementing marketing strategies for new local direct accounts and agency clients across all Cumulus Media Atlanta platforms.

-Oversee all details of marketing campaigns including prospecting, presentation of proposals, creative execution and digital strategy.

-Work with clients on a daily basis to ensure that ROI goals and expectations are being managed.

Senior Account Executive

Katz Radio Group
Atlanta , GA
10.2005 - 05.2015

-Responsible for selling Katz Radio Group's portfolio of stations across the country to advertising agencies in the Southeast Region

-Worked with digital teams to create and implement digital streaming and mobile campaigns for national advertisers

-Concluded 2014 with 13 million in billing and was consistently a top biller in the Atlanta office


Senior Account Executive

Interep National Radio Sales
Atlanta , GA
05.2002 - 10.2005

-Relocated and promoted to manage Atlanta office's Network department

-Assisted with station solicitation projects and presentations

-Responsible for training new assistants and Junior Account Executives

Account Executive

Allied Radio Partners-Division of Interep
New York, NY
03.2000 - 05.2002

- Worked with NY sales team to sell national spot radio for all Allied Radio Partner stations

-Responsibilities included assisting with budget projects, agency meetings and other tasks involved in daily sales transactions

Media Buyer

Lowe and Partners
New York, NY
08.1998 - 03.2000

-Negotiated broadcast media on behalf of Lowe's clients for a specific list of markets across the country

-Traveled to markets around country to meet with radio stations and distributors to discuss marketing goals and promotional plans

Assistant Media Buyer/Media Buyer

TN Media
New York, NY
06.1996 - 08.1998

-Assisted media buyers with daily tasks for both radio and TV projects

-Reconciled billing discrepancies for all agency clients

-Promoted to media buyer withing first year of employment

Education

Bachelor of Science - Television/Radio

Ithaca College

Affiliations

2003 Allied Radio Partners Most Valuable Player

2008 Cox Radio Streetfighter of the Year

2008 Atlanta Broadcast Advertising Club Radio Salesperson of the year

Timeline

Cumulus Radio

Account Manager
05.2015 - Current

Senior Account Executive

Katz Radio Group
10.2005 - 05.2015

Senior Account Executive

Interep National Radio Sales
05.2002 - 10.2005

Account Executive

Allied Radio Partners-Division of Interep
03.2000 - 05.2002

Media Buyer

Lowe and Partners
08.1998 - 03.2000

Assistant Media Buyer/Media Buyer

TN Media
06.1996 - 08.1998

Bachelor of Science - Television/Radio

Ithaca College
Melissa Honig