Melissa Lofgren
St. Cloud,MN
Summary
Experienced leader with a strong background in team guidance, project management, and strategic objective achievement. Excels in developing efficient processes, maintaining high standards, and aligning efforts with organizational goals. Known for a collaborative approach and unwavering commitment to excellence.
Overview
24
24
years of professional experience
Work History
Vending Sales Manager
Bernick's
08.2019 - Current
- Developed many training and development programs to enhance our sales team and account representatives.
- Created training manuals for new systems that were implemented for all branches of the company.
- Manage a team of individuals at an offsite cafeteria that Bernick's oversees.
- Analyze sales performance, coverage, and segmentation for the vending segment
- Enhance revenue by correctly forecasting demand fluctuations and targeting selling opportunities
- Train sales team to develop supervisor skills and customer service retention strategies
- Increased sales revenue by developing and implementing effective sales strategies.
- Led a successful sales team by providing motivational coaching and performance-based incentives.
- Assisted in recruiting top talent for the sales team, contributing to a high-performing work environment.
- Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
Inside Sales Manager
Bernick's
01.2018 - 01.2019
- Cultivated productive relationships and maintained quality communications with account contacts to maximize client retention.
- Introduced new products to the existing client base, leading to an increase in upselling opportunities and repeat business.
- Liaised with clients via email or phone to identify and address needs, growing existing accounts through cross-selling.
- Set and exceeded inside sales goals by establishing ambitious targets and motivating sales representatives.
- Mentored junior team members on best practices for inside sales techniques, fostering a culture of continuous improvement within the department.
- Trained employees on new technology and sales methods to build highly-knowledgeable and successful team.
- Enhanced overall team productivity by conducting regular performance reviews and setting clear expectations for each member.
- Scheduled and led department staff meetings, workshops and functions to encourage and inspire staff.
- Implemented systems and procedures to increase sales.
- Compiled and analyzed data to determine approaches to improve sales and performance.
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
Trade Development Manager
Bernick's
01.2016 - 01.2018
- Expert sales supervisor adept at building a customer base to increase revenue and consistently exceed sales targets
- Excellent communication skills with ability to build strong relationships and customer satisfaction
- A thorough understanding of current market trends and competitors.
- Developed and executed strategic marketing plans for product promotion and increased brand visibility.
- Analyzed competitors'' offerings and strategies, enabling the company to stay ahead of industry trends and capitalize on new opportunities.
- Established relationships with key decision-makers within customer's organization to promote growth and retention.
Market Manager
Bernick's
01.2014 - 01.2016
- Modeled, encouraged, and demonstrated exceptional customer service to customers in my area
- Supervised team of merchandisers and account representatives
- Developed strong relationships with key industry partners, fostering collaboration and mutual growth opportunities.
- Coached sales team members in effective selling strategies and closing techniques.
- Achieved consistent growth in competitive markets by adapting strategies based on comprehensive market intelligence.
- Motivated and directed others to meet or exceed targeted sales goals
- Lead team to sales goals and customer service standards.
Area Sales Manager
Appert's Foodservice
01.2010 - 01.2014
- Provided exceptional customer service to existing clients through regular communication and prompt resolution of issues or concerns raised by them.
- Built lasting relationships with clients through outstanding customer service interactions.
- Helped team stay productive and focused on higher-value tasks to improve sales efficiency.
- Collaborated with clients and distributors to create and promote new products.
- Prepared sales presentations for clients showing success and credibility of products.
- Established strong relationships with key clients, resulting in increased customer retention and satisfaction.
- Conducted market research to identify new business opportunities and stay ahead of industry trends.
General manager
Blue Plate Restaurant Company and Applebee's
01.2001 - 01.2010
- Delivered in-depth training to workers in food preparation and customer-facing roles to promote strong team performance.
- Carefully interviewed, selected, trained, and supervised staff.
- Promoted positive atmosphere and went above and beyond to guarantee each customer received exceptional food and service.
- Effectively managed payroll and timekeeping, and paperwork for new hires and terminations.
- Implemented new employee onboarding processes, providing comprehensive training that promoted retention and a strong understanding of company culture.
- Managed all aspects of daily operations, including managing budgets, inventory control, and vendor relations.
- Effectively managed labor costs by monitoring productivity levels among staff members and making strategic scheduling decisions.
- Maintained open lines of communication between front-and back-of-house teams to facilitate smooth day-to-day operations.
- Developed and maintained a strong team of motivated staff by providing ongoing training and development opportunities.
Education
Bachelor of Arts - Business Management
College of Saint Scholastica
Duluth, MN06.2001
Skills
- Staff Management and Development Focused
- Self-Motivated and Organized
- Empowers High-Performance Teams
- Positive and Upbeat
- Excels in Rapport and Relationship-Building
- Passionate About Client Relationship Management
- Training and Development Focused
- Process and Standards of Work Development Leader
Timeline
Vending Sales Manager
Bernick's
08.2019 - Current
Inside Sales Manager
Bernick's
01.2018 - 01.2019
Trade Development Manager
Bernick's
01.2016 - 01.2018
Market Manager
Bernick's
01.2014 - 01.2016
Area Sales Manager
Appert's Foodservice
01.2010 - 01.2014
General manager
Blue Plate Restaurant Company and Applebee's
01.2001 - 01.2010
Bachelor of Arts - Business Management
College of Saint Scholastica
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