Summary
Overview
Work History
Skills
Timeline
Generic

Melissa Pizana

Rocklin,CA

Summary

Successful marketing leader with proven accomplishments in driving market growth and firm profits. Articulate and driven leader with high energy and engaging personality. Hardworking team builder able to motivate personnel to maximize performance.

Performance-driven Marketing Manager skilled in creating marketing plans and leading successful product launches, promotions and development.

Talented in planning marketing operations, overseeing content and coordinating logistics by leveraging number one in the country[ background and 10

 years of related experience to strategically direct group initiatives. Talented event planner, relationship manager and campaign planner with proven history of accomplishment. Expert in leveraging technological resources and analytics to direct operations.

Overview

13
13
years of professional experience

Work History

Marketing Manager

Skp
02.2013 - Current
  • Compiled product, market and customer data to forecast accurate sales and profit numbers.
  • Reduced marketing costs by streamlining marketing roles, leveraging communications materials, monitoring budgets, and developing protocol.
  • Enhanced profitability to achieve marketing objectives and drive productivity and growth from concept to implementation.
  • Implemented marketing strategies which resulted in 100% growth of customer base.
  • Recruited and hired experienced contractors to complete projects on time and within budget requirements.

Manager Trainee

Capitol city marketing
01.2020 - 07.2022
  • Stayed up to date on changing product and service options to provide top-notch support to customers and employees.
  • Conferred with customers each day to maintain current understanding of needs and preferences, resolve issues and promote brand loyalty.
  • Enhanced supervisory and leadership abilities by working closely with mentoring management.
  • Tracked trends and suggested enhancements to both challenge and refine company's product offerings.
  • Developed and implemented high-quality work environment as measured through employee satisfaction ratings.
  • Explained services and products to customers in friendly and engaging way.
  • Assisted in organizing and overseeing assignments to drive operational excellence.
  • Conferred with customers each day to maintain current understanding of needs and preferences, resolve issues, and promote brand loyalty.
  • Resolved escalated concerns using professionalism and understanding of facets of issue.
  • Enhanced supervisory and leadership abilities by working closely with supervisor.
  • Managed and mentored team of Number employees.
  • Reviewed financial accounts for accuracy and resolved discrepancies.
  • Implemented process improvement to shape organizational culture, optimize procedures for higher efficiency and help company evolve and grow.
  • Introduced new methods, practices, and systems to reduce turnaround time.
  • Evaluated suppliers to maintain cost controls and improve operations.
  • Performed statistical analyses to gather data for operational and forecast team needs.
  • Pursued every opportunity to learn about Type business at all levels and improve team member support.
  • Maximized resource utilization during Type projects to uphold strict budget targets.
  • Prepared annual budgets with controls to prevent overages.
  • Gained knowledge of company policies, protocols and processes.
  • Sat in on disciplinary hearings to learn about conflict resolution in workplace.
  • Handled day-to-day customer or client questions via telephone or email.
  • Established open and professional relationships with team members which facilitated communication, quickly resolving issues, and conflicts.
  • Analyzed customer feedback to identify areas for improvement.
  • Acted with integrity, honesty and knowledge to promote culture of company.
  • Assisted with onboarding of new employees by providing training and development resources.
  • Described product to customers and accurately explained details and care of merchandise.
  • Conceptualized innovative sales solutions to increase company revenue.
  • Assisted established management staff with operational oversight, business development, and process improvement strategies.
  • Used company reports to analyze sales, gross profit and inventory activities.
  • Organized projects and contests to increase sales and encourage exceptional customer service.
  • Communicated with vendors regarding back order availability, future inventory and special orders.
  • Purchased or requisitioned supplies and equipment to facilitate timely delivery of services.
  • Maintained professional demeanor by staying calm when addressing unhappy or angry customers.
  • Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
  • Opened and closed location and monitored shift changes to uphold successful operations strategies and maximize business success.
  • Established team priorities, maintained schedules and monitored performance.
  • Evaluated employee performance and conveyed constructive feedback to improve skills.

Manager

Colonial Energy Inc.
01.2018 - 01.2020
  • Evaluated suppliers to assess quality, timeliness and compliance of deliveries, maintaining tight cost controls and maximizing business operational efficiency.
  • Applied performance data to evaluate and improve operations, targeted to current business conditions and forecasted needs.
  • Reduced workflow inconsistencies by recruiting and hiring capable staff members.
  • Maintained team efficiency by delegating daily activities, monitoring output and rewarding positive contributions.
  • Interviewed and hired strong candidates for team openings, using newspapers, job boards and social media to find applicants.
  • Managed and motivated employees to be productive and engaged in work.
  • Accomplished multiple tasks within established timeframes.
  • Maintained professional, organized, and safe environment for employees and patrons.
  • Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
  • Cross-trained existing employees to maximize team agility and performance.
  • Maximized performance by monitoring daily activities and mentoring team members.
  • Onboarded new employees with training and new hire documentation.
  • Monitored and analyzed business performance to identify areas of improvement and make necessary adjustments.
  • Communicated clearly with employees, suppliers and stakeholders to keep everyone on same page and working toward established business goals.
  • Controlled costs to keep business operating within budget and increase profits.
  • Developed and maintained relationships with customers and suppliers through account development.
  • Improved safety procedures to create safe working conditions for workers.
  • Improved marketing to attract new customers and promote business.
  • Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
  • Maintained professional demeanor by staying calm when addressing unhappy or angry customers.

Courtesy Clerk

Raleys
Roseville, CA
05.2012 - 05.2013
  • Bagged customer items efficiently using proper techniques to protect delicate items and separate different groups of merchandise.
  • Helped customers take merchandise out of store and loaded items into vehicles.
  • Assisted customers with large purchases by carrying items to vehicles.
  • Returned unwanted items to correct store locations and restocked shelves.
  • Maintained clean and tidy checkout area to optimize service delivery.
  • Collected more than Number shopping carts from parking lot daily and cleaned and dried soiled and wet carts.
  • Assisted customers with checkout process to foster prompt and smooth transactions.
  • Addressed customer needs for price checks and merchandise retrieval from upper shelves or stockroom.
  • Handled shelf restocks and merchandised front lane areas to drive sales.
  • Maintained clean and orderly checkout areas by mopping floors, emptying trash cans and wiping down surfaces.

Skills

  • Campaign management
  • Strategic planning
  • Client communication
  • Budgeting and Allocation 
  • Market analysis
  • Brand development
  • Market Positioning
  • Marketing and advertising
  • Sales strategies
  • Strategic thinker
  • Organized
  • Persuasive
  • Team player
  • Sales training
  • Retention and reactivation strategies
  • Digital media
  • Fluent in spanish

Timeline

Manager Trainee

Capitol city marketing
01.2020 - 07.2022

Manager

Colonial Energy Inc.
01.2018 - 01.2020

Marketing Manager

Skp
02.2013 - Current

Courtesy Clerk

Raleys
05.2012 - 05.2013
Melissa Pizana