Melissa Rosky
Minneapolis,MN
Summary
Dynamic marketing and management professional with a successful track record at Warners’ Stellian Appliance in enhancing brand reputation and driving customer retention. Expertise in fiscal management and team collaboration has led to impactful strategies that foster community engagement and contribute to significant business growth. Proven ability to develop employees while achieving organizational goals.
Overview
20
20
years of professional experience
Work History
Marketing Associate & Event Management
Warners’ Stellian Appliance
01.2021 - Current
- Company Overview: A dynamic marketing professional with over three years of experience, driving impactful strategies across 4 markets
- Proven expertise in digital marketing, media buying, customer engagement, community outreach, reputation management, and project and event coordination.
- Adept at utilizing tools like Microsoft Office, Netsuite and Adobe Photoshop to enhance marketing initiatives and deliver compelling presentations
- Tracked communications strategies, advertising campaigns and marketing approaches to measure successes and failures.
- Measured campaign effectiveness using survey data to gain insights about customers.
- Developed and maintained relationships with external vendors and agencies.
- Collaborated with marketing professionals to coordinate brand awareness and marketing efforts.
- Coordinated and executed marketing campaigns across various channels.
- Engaged customers via online forums and other interactive communities.
- Assisted with budget tracking and cost analysis for marketing projects.
- Created proposals for service and product strategies based on marketing data.
- Sourced marketing data from existing sources, keeping costs down and diversifying streams for maximum usefulness.
- Collected and reported on customer demographics, preferences, and buying habits to help marketing teams target strategies.
- Executed strategic marketing plans to drive growth and retention and overall revenue for business.
- Maintained accurate records of all marketing efforts.
Business Manager
Communications Supply Group
01.2018 - 01.2021
- Analyzed and optimized operations including bookkeeping, payroll, supplies, and other clerical services
- Managed product orders from customers and vendors to distribute monthly commissions to employees
- Managed invoices from customers to assist the accounting department
- Collaborated with CSG President on financial planning and management.
- Ensured accuracy and completeness in financial reports received from multiple vendors.
- Proficient with QuickBooks
Director, Clinical Skills
Behavior Therapy Solutions of MN
01.2015 - 01.2018
- Management of the Applied Behavior Analysis (ABA) program
- Ensure implementation and supervision of consistent, effective, innovative, intensive early intervention behavior therapy services
- Lead and coordinate program staffing meetings.
- Develop and provide resources for senior staff
- Supervise and provide performance evaluations for Treatment Supervisors
- Provide individualized consultation regarding intensive early intervention behavior therapy to families and service providers in their environment and community
- Member of BTS Leadership Committee
- Provided consultation that places highest priority on the ethical regard for the best interest of the children served
- Conduct interviews, hire, place and plan orientation for new staff
- Managed scheduling and billable hours of therapy sessions for upwards of 25 staff
- Managed company wide scheduling of all staff and clients
- Oversaw employee satisfaction and productivity with weekly meetings and/or phone calls, focused on building team rapport and mentoring all Treatment Supervisors
Manager, Treatment Supervision
Behavior Therapy Solutions of MN
01.2011 - 01.2015
- Using the principles of Applied Behavior Analysis, conducted in-home Intensive Early Intervention Behavior Therapy Services to children with autism spectrum disorder diagnosis and their families
- Responsible for the development, implementation and evaluation of home and community programs
- Developed treatment plans that supported children and families in reaching outlined goals.
- Analyzed data, provided feedback on progress while analyzing effectiveness of therapy for each client
- Collaborated with Psychologists to outline subsequent actions.
- Managed caseload of 5-8 families in their homes, community, and school settings
- Conducted social skills groups based on treatment plans.
- Organized clinical meetings with Behavior Therapy team and families.
- Conducted formal progress assessments with Supervising Psychologist and client's family to evaluate treatment plan.
Lead Therapist/Behavioral Analyst
Minnesota Autism Center
01.2006 - 01.2009
- Developed and implemented intensive intervention/behavior therapy programming to children with Autism Spectrum Disorder
- Managed caseload between 4-8 clients in home, community, and school settings
- Implemented Applied Behavior Analysis Therapy by conducting individual and family skills training sessions
- Provided family skills training to caregivers in client’s environment to ensure consistency and generalization of mastered skills
- Completed client assessments to determine appropriate programming for treatment plans
- Managed up to 25 behavioral therapy staff within the field, client homes and center based
Behavioral Therapist
Minnesota Autism Center
01.2005 - 01.2006
- Implemented one on one intensive intervention behavior therapy programming to children with Autism Spectrum Disorder within the home and school settings
Education
Post Graduate Certificate - American Sign Language Interpreting
College of St Catherine
01.2005
Bachelor of Arts - Psychology
University of Minnesota
01.2003
Skills
- Fiscal Management
- Time Management
- Culture Development
- Brand building
- Campaign execution
- Employee Onboarding and Development
- Proficient in Microsoft Office Suite
- Mentoring
- Team Collaboration
- PowerPoint Expertise
- Staff Development
- QuickBooks proficient
- Project Management
- High Integrity & Ethics
- Community Outreach
- Retail Space Design
- Event Coordination Expertise
- Brand Reputation Management
- Time management
- Multichannel marketing
- Customer retention
- Community engagement
Timeline
Marketing Associate & Event Management
Warners’ Stellian Appliance
01.2021 - Current
Business Manager
Communications Supply Group
01.2018 - 01.2021
Director, Clinical Skills
Behavior Therapy Solutions of MN
01.2015 - 01.2018
Manager, Treatment Supervision
Behavior Therapy Solutions of MN
01.2011 - 01.2015
Lead Therapist/Behavioral Analyst
Minnesota Autism Center
01.2006 - 01.2009
Behavioral Therapist
Minnesota Autism Center
01.2005 - 01.2006
Post Graduate Certificate - American Sign Language Interpreting
College of St Catherine
Bachelor of Arts - Psychology
University of Minnesota
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