Melissa Selner
The Colony,TX
Summary
Well rounded professional skilled in event planning, client relations, sales & marketing, networking and creating memorable experiences. Personable, positive, creative, diligent, artistic, detail oriented, excellent communication skills, results driven and strong work ethic.
Overview
15
15
years of professional experience
Work History
Sales Vice President
Park Lane Jewelry
05.2021 - Current
- Managing all aspects of business including event planning, sales, marketing, team building, logistics and training.
- Performing in home and online events, vendor events, corporate events, sales consultations and educating clients on products.
- Earned an incentive trip for achieving sales and sponsoring targets within first six months.
Event Coordinator
Elevate Life Church
09.2023 - 02.2024
- Managed and coordinated all logistics for events including themes, catering, decor, photo opps, entertainment, gifts, vendors & budgets.
- Managed 15 to 20 events over rolling 6 months. Events ranged from 50 to 5,000 people.
- Ran weekly Events Meetings with department heads to communicate, coordinate and ensure every detail of event was successful.
- Provided on-site support and work during the day of the event including problem solving if necessary.
- Conducted post-event evaluations to measure success of each event and identify any areas of improvement.
- Received MVP voted on by all staff two months into position.
Exclusive Black Status Presenter
Younique
06.2014 - 05.2021
- Independently planned & executed all team retreats, award ceremonies, trainings and team outings
- Spoke and trained at National Convention to thousands on event planning and creating memorable experiences.
- Reached highest level in company (Black Status / Top .0004%) within one year and consistently maintained throughout tenure
- Grew team of 1 to over 6,000 presenters while exceeding personal sales goals. Earned 23 trips throughout tenure
Owner
A Little Bit of Everything, LLC
05.2011 - 12.2014
- Started LLC business, created website and social media pages to run businesses (Thirty-One, Traveling Vineyard, Scentsy, Stella & Dot, Mary & Martha and Wildtree) through a single portal.
- Managed all aspects of business including: sales, marketing, client relations, event planning, social media, team building, advertising, accounting, recruiting, photography and design.
Director of Sales & Marketing
Hilton Garden Inn Hotel
04.2009 - 03.2011
- Planned and executed wide range of events at hotel including food, beverage, decor, budgets, room nights and hospitality.
- Managed sales, sales team, contract negotiations, print, website, promotional materials, ad copy and collateral pieces.
- Collaborated with convention center, convention & visitors bureau, city and vendors to create beautiful, memorable, successful events for clients, organizations, companies, sports & entertainment industries.
- Prepared sales reports, marketing plans, action plans and quarterly/annual budgets.
- Exceeded budget revenues by 120%, increased YTD room revenues by 131% and banquet revenues by 134%.
Education
Bachelor of Arts - Marketing & Communications
Wright State University
Dayton, OHSkills
- Event Planning
- Client Relations
- Sales & Marketing
- Networking
- Communication
- Budgets & Reports
- Business & Account Development
- Negotiations
- Flexible, adaptable, organized, problem solver
- Detail oriented & excellent multi tasking
Community Involvement
- Program Committee Chair for Frisco Women's League
- Member of Daughters of American Revolution
- Volunteer with Frisco ISD, Little Elm ISD, Feed My Starving Children, Little Hearts of Hope, cancer foundations & churches
Timeline
Event Coordinator
Elevate Life Church
09.2023 - 02.2024
Sales Vice President
Park Lane Jewelry
05.2021 - Current
Exclusive Black Status Presenter
Younique
06.2014 - 05.2021
Owner
A Little Bit of Everything, LLC
05.2011 - 12.2014
Director of Sales & Marketing
Hilton Garden Inn Hotel
04.2009 - 03.2011
Bachelor of Arts - Marketing & Communications
Wright State University
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