Melissa Wiedemann
Kennett Square,PA
Summary
Dynamic professional with experience in public relations and client services. Skilled in project management, copywriting, and social media strategy, contributing to successful campaign execution and client satisfaction.
Overview
9
9
years of professional experience
Work History
Account Coordinator, Public Relations
GAVIN Advertising
York, PA
02.2026 - Current
- Coordinated project timelines and deliverables between creative and account management teams for efficient workflow.
- Supported account executives in research and analysis to inform campaign strategies and execution plans.
- Develop + schedule social media posts for clients
- Copywriting for websites, blogs, and social media posts
- Photography for GAVIN and clients: products, events, media coverage,conferences, and head shots
- Video for client websites, events, media coverage
Account Coordinator, Client Services
GAVIN Advertising
York, PA
04.2021 - 02.2026
- Managed project timelines, ensuring alignment with client expectations and campaign objectives.
- Coordinated cross-functional teams to streamline communication and enhance project efficiency.
- Developed and maintained detailed project documentation to support operational transparency.
- Assisted in budget tracking, optimizing resource allocation for advertising campaigns.
Ad Collection Coordinator
The YGS Group
York, PA
09.2020 - 04.2021
- Managed advertising asset collection and validation for multiple publications.
- Ensured all materials met technical requirements and deadlines.
- Acted as liaison between advertisers and production teams.
Photo Editor
The YGS Group
York, PA
01.2017 - 09.2020
- Edited high-volume photo content for various print and digital platforms, ensuring visual consistency and quality.
- Collaborated with graphic designers to develop visually compelling layouts that enhanced overall project impact.
- Managed photo archives, implementing efficient categorization systems to streamline retrieval processes.
- Conducted quality control assessments on edited images, providing feedback to improve team output.
Education
Photojournalism
Kent State University
Kent, OhioPhotography
Academy of Art
San FranciscoSkills
- Photoshop
- Lightroom
- Salesforce
- Microsoft Office Suite
- Constant Contact
- Mailchimp
- Survey Monkey
- Agility PR Solutions
- Copywriting/Editing
Timeline
Account Coordinator, Public Relations
GAVIN Advertising
02.2026 - Current
Account Coordinator, Client Services
GAVIN Advertising
04.2021 - 02.2026
Ad Collection Coordinator
The YGS Group
09.2020 - 04.2021
Photo Editor
The YGS Group
01.2017 - 09.2020
Photojournalism
Kent State University
Photography
Academy of Art