Summary
Overview
Work History
Education
Skills
Certification
Interests
Timeline
Hi, I’m

Melissa Gonzalez

Social Media Manager & Executive Assistant
Hewlett,NY

Summary

Driven and resourceful administrative professional with 6+ years of experience assisting high-achieving executives. Track record supporting professional needs with well-organized precision. Successfully manages high-volume workloads in rapidly changing environments.

Overview

10
years of professional experience
2
Certifications
2
Languages

Work History

Independant Content Creator
01.2016 - Current

Job overview

  • Applied editing and photography tools to illustrate captivating storytelling
  • Designed fliers to promote events and company updates
  • Created brand advocacy to retain target audience interest while boosting engagement
  • Played an instrumental role in creative planning during review sessions
  • Strengthened content through proofreading and media editing
  • Managed competing deadlines with efficiency.

FLYY

Social Media Community Manager and, Executive Assistant
01.2020 - 04.2023

Job overview

  • Developed and updated spreadsheets with databases to track, analyze and report on app performance and influencer growth
  • Set clearly defined goals to drive customer retention, brand awareness, and social media traffic
  • Devised strategies and roadmaps to support product vision while bringing value to the business
  • Researched, proposed, and implemented influencer marketing campaigns to optimize brand visibility
  • Identified target market and key segments through in-depth analysis of markets and related trends
  • Created videos and managed YouTube channel to strengthen the company's digital presence
  • Answered a high volume of phone calls and email inquiries
  • Streamlined operations and prioritized tasks, allowing senior staff to increase productivity
  • Conducted feedback sessions to collect valuable data from user-generated content

Anheuser Busch
New York, NY

Event Team Leader
11.2017 - 03.2021

Job overview

  • Coached team members in techniques necessary to complete job tasks
  • Trained new team members by relaying information on company procedures and safety requirements
  • Worked with different entities to provide optimal coverage and meet production goals
  • Evaluated employee skills and knowledge regularly
  • Tracked receipts, employee hours, and inventory movements
  • Upsold products to increase company revenue by 80% in one year
  • Managed talent by coordinating and facilitating training and identifying development needs
  • Nurtured and developed brand loyalty
  • Acted as product spokesperson at trade shows and events

BFG Marketing
New York, NY

Product Specialist
04.2015 - 10.2016

Job overview

  • Researched product's technical specifications and accurately communicated information
  • Continually expanded knowledge of the In House Spirits product line
  • Assisted with demonstrations for American Honey to showcase key product features
  • Logged phone numbers and email addresses to contact customers for follow-ups
  • Fostered relationships with local vendors to drive visibility and secure ongoing partnerships
  • Kept track of deadlines to ensure urgent productivity
  • Reviewed and analyzed market trends and client feedback in order to forecast future trends.

Mosaic Sales Solutions
New York, NY

Team Lead
02.2014 - 06.2016

Job overview

  • Optimized brand sales through memorable and insightful customer engagement
  • Multiplied foot traffic by approaching a diverse demographic
  • Designed presentation recaps and submitted daily reports upon completed activations
  • Liaise between consumers and the development team to recommend product enhancements
  • Answered all product-related questions in a professional and prompt manner
  • Handled all digital equipment and spearheaded logistics for in-field programs
  • Distributed assets to build brand recognition

Samsung
New York, NY

Brand Ambassador
09.2013 - 04.2014

Job overview

  • Increased brand awareness through event marketing, demonstrations, sales, and brand promotion
  • Engaged, educated, and encouraged customers to incorporate Samsung into their lifestyle
  • Showed an understanding of customers' personal styles and preferences when offering product advice
  • Communicated successes, competition trends, and internal growth opportunities via daily recaps.

Education

PACE UNIVERSITY

Bachelor of Communications

University Overview

Skills

Trend Monitoringundefined

Certification

TIPS

Interests

Music production

Timeline

TIPS

09-2022

CPR/First Aid

06-2021
Social Media Community Manager and, Executive Assistant
FLYY
01.2020 - 04.2023
Event Team Leader
Anheuser Busch
11.2017 - 03.2021
Independant Content Creator
01.2016 - Current
Product Specialist
BFG Marketing
04.2015 - 10.2016
Team Lead
Mosaic Sales Solutions
02.2014 - 06.2016
Brand Ambassador
Samsung
09.2013 - 04.2014
PACE UNIVERSITY
Bachelor of Communications
05.2016

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Melissa GonzalezSocial Media Manager & Executive Assistant