Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Melissa Ramsey

Kansas City,MO

Summary

Dynamic and results-oriented project leadership professional with over 10 years of experience in project management, e-commerce initiatives, marketing, design, and digital strategy development. Proven track record of implementing successful e-commerce solutions, enhancing customer satisfaction through innovative self-service options, and leading cross-functional teams to achieve business goals. Seeking the Aftermarket eCommerce Project Team Lead position at Schenck Process Food and Performance Materials to leverage skills in driving e-commerce growth and operational excellence.

Overview

15
15
years of professional experience

Work History

Marketing & Events Manager

Spacebar Café & Wine Bistro
07.2020 - Current
  • Managed administrative logistics of events planning, event booking, and event promotions.
  • Oversaw preparation and management of event budgets to deliver at or below projected costs.
  • Fulfilled contractual obligations for rehearsal and day of event coordination.
  • Searched and negotiated suitable venues per setup requirements and budget constraints.
  • Developed and implemented comprehensive digital marketing strategies, directly contributing to 25% growth in e-commerce sales.
  • Analyzed customer behavior and preferences to inform e-commerce platform updates, resulting in improved customer self-service options.
  • Analyzed and reported social media and online marketing campaign results.
  • Monitored online presence of company's brand to engage with users and strengthen customer relationships.
  • Created digital image files for use in digital and traditional printing methods.
  • Completed final touches for projects such as images sizes and font selection.

Technical Program Coordinator IV

Meta (Facebook) - Contractor
09.2022 - 04.2023
  • Organized and managed program development from conception through successful execution.
  • Provided ongoing direction and leadership for program operations.
  • Scheduled and supervised staff meetings to discuss new ideas and update participants on program details and milestones.
  • Designed program implementation and maintenance plan.
  • Led the successful execution of the Facebook Groups & Facebook Chats feature, significantly enhancing user engagement and satisfaction.
  • Developed and managed e-commerce focused projects utilizing Asana & Google Workspace, improving project delivery by 30%.
  • Conducted user research and feedback sessions to identify improvement areas, leading to 20% increase in user adoption rates.
  • Expertly utilized Adobe Creative Suite for marketing material creation, enhancing brand visibility and e-commerce platform attractiveness.

Media Projects Coordinator

A Better Life Together, Inc.
08.2020 - 09.2022
  • Entered data, generated reports, and produced tracking documents.
  • Coached employees through day-to-day work and complex problems.
  • Gathered and organized materials to support operations.
  • Studied processes, implemented cost reductions and developed reporting procedures to maintain administrative workflow.
  • Managed post-award grant services and oversaw state and federal grant awards for compliance with uniform guidance and grant-specific requirements.
  • Answered questions from staff about grant funded programs for fiscal and programmatic compliance matters.
  • Spearheaded digital marketing and e-commerce initiatives that resulted in 40% increase in online engagement among targeted audiences.
  • Managed external communications and content creation for e-commerce platforms, improving brand awareness and customer acquisition.
  • Conducted detailed market analysis and user research to inform strategic e-commerce enhancements, optimizing user experience and satisfaction.

Education

Data Science

Woz-U
Scottsdale, AZ

Skills

  • Web Analytics
  • Advertising Campaigns
  • Press releases
  • Product Launches
  • Project Management (Asana, Google Workspace)
  • Digital Marketing & E-commerce Strategy
  • User Research & Feedback Analysis
  • CRM and ERP Systems (Knowledge of SAP)
  • Adobe Creative Suite & Content Creation
  • Strong Interpersonal and Communication Skills
  • Data Analysis and Reporting (Google Sheets, SPSS)
  • Proficient in MS Office Suite

Certification

  • Power BI Dashboards
  • HubSpot CRM
  • Adobe Creative
  • Google Workspace


Timeline

Technical Program Coordinator IV

Meta (Facebook) - Contractor
09.2022 - 04.2023

Media Projects Coordinator

A Better Life Together, Inc.
08.2020 - 09.2022

Marketing & Events Manager

Spacebar Café & Wine Bistro
07.2020 - Current

Data Science

Woz-U

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Melissa Ramsey