Melissia Hill

1. Conceptualization and Design:

• Develop and articulate the creative vision, theme, and aesthetic for the resortwear line.
• Design and sketch clothing, including dresses, swimwear, cover-ups, accessories, and more, in line with the brand's vision and target market.
• Research and forecast fashion trends relevant to resortwear, fabrics, colors, prints, and silhouettes.

2. Collection Development:

• Create cohesive and innovative seasonal collections, ensuring a balance between continuity and novelty.
• Plan and organize the design process, from initial sketches to final samples and production.
• Collaborate with the design team to ensure each piece complements the overall collection.

3. Fabric and Material Selection:

• Source and select appropriate fabrics, trims, and materials that align with the brand's aesthetic and functional requirements for resortwear.
• Evaluate fabric quality, durability, and comfort to ensure they suit the intended purpose.

4. Trend Analysis and Market Research:

• Stay informed about current fashion trends, resortwear market dynamics, and customer preferences.
• Conduct competitor analysis and identify opportunities for differentiation and innovation.

5. Branding and Marketing:

• Collaborate with the marketing team to create visually compelling campaigns that communicate the brand's story and resonate with the target audience.
• Participate in promotional events, fashion shows, and industry exhibitions to showcase the resortwear line.

1. Client Consultation:

• Meet with clients and photographers to understand their personal style preferences, needs, and objectives.
• Assess body types, skin tones, and personal features to provide tailored styling recommendations.

2. Wardrobe Curation:

• Select and curate clothing, accessories, and footwear from various designers, brands, and stores to create cohesive and stylish outfits.
• Organize and maintain a well-organized wardrobe or collection of clothing and accessories for use in styling.

3. Trend Analysis:

• Stay updated on current fashion trends, emerging styles, and cultural influences to incorporate fresh and relevant elements into styling choices.

4. Outfit Creation:

• Create and assemble complete outfits for photoshoots, events, editorial spreads, red carpet appearances, and other occasions.
• Balance color palettes, textures, and proportions to achieve visually appealing looks.

5. Collaboration:

• Collaborate with photographers, makeup artists, hair stylists, designers, and other professionals to execute cohesive looks for photoshoots, fashion shows, and events.

6. Research and Sourcing:

• Research and source unique and appropriate clothing and accessories to match specific themes or concepts.
• Build relationships with fashion brands, showrooms, and stores to access a diverse range of options.

7. Personal Shopping:

• Assist clients in shopping for new clothing and accessories that align with their personal style and needs.

8. Red Carpet and Event Styling:

• Style celebrities and public figures for red carpet events, award shows, and public appearances to create memorable and impactful looks.