Summary
Overview
Work History
Education
Skills
Affiliations
Accomplishments
Timeline
Generic

Mendy Meriwether

West Chester,PA

Summary

Accomplished Foodservice leader skilled at driving results through collaboration and data-supported insight. Adept at creating strategic vision and executing strategy to enable change and innovation. Effective communicator focused on building relationships and driving team performance.

Overview

29
29
years of professional experience

Work History

Director Fresh Food/Beverage and Off-Prep

Wawa, Inc.
Media, PA
03.2022 - Current
  • Successfully developed and expanded brands, cultivating strong customer loyalty resulting in the attainment of Wawa's operating plan aims, including customer count/transaction goals as well as achieving March GP targets.
  • Set objectives and developed efficient processes for building brands within the category teams.
  • Oversee breadth of offer assessment, cost and price management tasks, prioritization of new initiatives, financial forecasting activities, competitor analysis efforts,and vendor partnership management for a portfolio generating approximately $5B in annual revenue.
  • Partnered effectively with cross-functional stakeholders from Finance and IT to improve analytical tools supporting category planning, direct product profitability analysis, cost management/process improvements, and budgeting.
  • Directly responsible for leading the identification of key strategic foodservice initiatives during long-range planning, regularly updating performance findings on a monthly basis for review by the Management Committee and quarterly by Wawa BOD.
  • Lead change cross-functionally to ensure that foodservice programs can be executed and supported throughout the organization and supply chain.
  • Provided overall direction and support for the team, monitoring and assessing individual work in accordance with high standards of excellence.

Senior Manager - Restaurant to Go

Wawa, Inc.
Media , PA
02.2019 - 02.2022
  • Successfully achieved or surpassed corporate and strategic goals by implementing a visionary approach to the Dinner initiative.
  • Used consumer research to prioritize offer development that met consumer needs and achieved objectives.
  • Developed and led the business case for the project plan, monitored performance to plan, and presented frequent updates to the Management Committee and BOD.
  • Led project planning cycle to ensure the completion of key initiatives.
  • Develop, monitor, and re-forecast financial plans and budgets that support the corporate financial plan.
  • Developed and nurtured strategic alliances to identify synergies, promote mutual growth, and maximize resources in alignment with market trends.
  • Enhanced employee performance through feedback, coaching, support, and development opportunities. Executed performance appraisals and applied corrective actions as needed. Collaborated in making hiring decisions throughout the organization.

Senior Brand Manager - Fresh Food and Beverage

Wawa, Inc
Media, PA
02.2010 - 02.2019
  • Develops and executes strategic plans in alignment with corporate goals.
  • Protect and grow market share in four key Foodservice categories: Breakfast Sandwiches, Beverages, Hoagies, and Snacking.
  • Directed cross-functional teams throughout the entire project lifecycle to ensure successful implementation of long-term goals.
  • Responsible for achieving or surpassing Foodservice budget objectives by increasing GP per unit, effectively managing COGs, and formulating comprehensive retail strategies.
  • Led and contributed in creative development and reviews for photo, radio, TV, and OOH assets.
  • Collaboratively identified new Foodservice platforms for future growth across diverse functions.

Assortment Manager

Wawa, Inc.
Media, PA
03.2004 - 02.2010

Marketing and Merchandising Manager

Aramark, Inc.
Philadelphia, PA
01.1996 - 02.2004

Education

Bachelor of Science - Political Science

West Chester University
Westchester, IL
05-1993

Skills

  • Business Development
  • Cross-functional team leadership
  • P&L/Budget Oversight
  • Brand Development
  • Project Manager
  • Skilled Negotiator
  • Servant Leader

Affiliations

  • Accomplished Ironman Triathlete

Accomplishments

  • Silver Plate Award Recipient- 2023 Foodservice Retail
  • Founding Member: The Wawa Foundation, Inc.
  • Board Member: VIlla Maria Academy
  • NACS Executive Program - Cornell University and Northwestern Kellogg

Timeline

Director Fresh Food/Beverage and Off-Prep

Wawa, Inc.
03.2022 - Current

Senior Manager - Restaurant to Go

Wawa, Inc.
02.2019 - 02.2022

Senior Brand Manager - Fresh Food and Beverage

Wawa, Inc
02.2010 - 02.2019

Assortment Manager

Wawa, Inc.
03.2004 - 02.2010

Marketing and Merchandising Manager

Aramark, Inc.
01.1996 - 02.2004

Bachelor of Science - Political Science

West Chester University

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Mendy Meriwether