Metasebia Getachew
Las Vegas,NV
Summary
Client Manager dedicated to assisting account executives and account teams by performing administrative and client support duties associated with maintaining client accounts. Focused on ensuring excellent service standards and maintaining high customer satisfaction. Experience providing product and services information, and resolving any emerging problems clients might face with accuracy and efficiency.
Overview
14
14
years of professional experience
Work History
Senior Client Account Manager
Yelp
06.2021 - Current
- Own and manage a book of current Yelp advertiser clients
- Drive the full sales cycle primarily through inside sales: make introductory calls to assigned book of business, assess business goals through qualifying, and upsell current products or add new services to meet client goals while optimizing their current advertising campaign
- Build relationships with local business owners and managers in order to identify and capitalize on all aspects of client's marketing spend and business goals/needs
- Become familiar in Yelp’s advertising solutions
- Expanded client base by consistently building and maintaining strong relationships with key decisionmakers
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Delivered recommendations to long-term accounts to promote brand awareness to key audience.
- Performed duties and provided service in accordance with established operating procedures and company policies.
- Conducted regular account reviews to identify areas for growth and improvement, driving continuous performance enhancements.
Business Development Representative
Instacart
06.2021 - 03.2024
- Compile account optimization recommendations to help advertisers hit their goals
- Complete process-based work throughout the sales pipeline, qualifying leads and ensuring successful launches
- Support all aspects of the sales cycle and active business
- Prioritize and deliver timely, high-quality work
- Support inbound advertiser demand throughout the on-boarding process from registration through campaign creation
- Learn to Initiate prospecting and lead generation activities
- Maintain a high daily volume of activity including emails
- Utilize sales CRM tools to track activity
- Analyze account performance against key metrics to identify and recommend optimization
- Generate campaign reports and monthly / quarterly reviews
- Meet all deliverables on time, including input metrics and training sessions
- Grow advertisers on Instacart’s cost-per-click contact (CPC) self-serve ad product and featured products.
- Refined sales pitch techniques based on ongoing evaluation of results, continuously adapting and improving for optimal outcomes.
- Used SalesForce to handle current portfolio and prospective leads.
- Implemented CRM systems to streamline sales processes, enhancing team efficiency and productivity.
Client Solutions Executive - Exhibitor Sales
Freeman
09.2018 - 04.2020
- Manage all aspects of the back-end client operations, resources, and systems used to service clients efficiently, and collaborative tools used to work and communicate internally
- Worked with business development to create strategy and action plans to increase industry exposure and drive RFP participation and revenue for one of the leading trade show exhibit and marketing organizations in the industry, exceeding projections and KPI’s
- Championed efforts to include sales team and account teams to gain insight on consumer behavior to help create targeted, focused, and highly impactful campaigns to resonate with the consumer base
- Assist in the response of RFP proposals that address and anticipate prospective needs, delivering strong Proof of Concepts (POCs), along with ROI models to execute sales strategy successfully
- Develop portfolio reports weekly, monthly, and quarterly to analyze portfolio performance for Account Executives and Client managers
- Help managed part-time and contracted staff during both client events and trade shows attended
- Held consultative sales conversations to convey value with existing clients to increase upsell opportunities and handle incoming sales leads.
Administrative Assistant - Exhibitor Sales
Freeman
06.2014 - 09.2018
- In conjunction with Marketing Department, worked to create new physical and written content used to penetrate potential accounts and drive conversations forward
- Prepare event objectives and manage weekly/annual event calendar ensuring the successful booking of needed venues, potential partners, and necessary vendors
- Conducted research through CRM databases that improved targeted marketing campaigns and sales strategies, increasing exposure and effectiveness
- Manage scheduling, shipping/receiving, and inventory control functions and established metrics to set goals and track benchmarks and implements improvements as needed
- Completed report writing and oversee the dissemination of project communications to ensure all organizational and customer deliverables are being met
- Manage aspects of department initiatives: strategy, vendor relations, inventory optimization, and procurement.
Senior Hotel Sales Coordinator
Wynn/Encore
01.2013 - 06.2014
- Worked collaboratively with pitch teams (Account Executives, Designers, Production Staff, Procurement, and Estimating) to strategically close new business
- Assisted multiple sales teams with various projects, and managed logistics for event and sales employees for trainings, travel plans, and business events
- Regularly communicate with management to discuss accounts, address concerns, and implement workable solutions to streamline ongoing issues
- Provide analysis to upper management and employ data-driven recommendations to determine the prioritization of funding and resource allocation for projects/programs based on effectiveness and success rates
- Acted as a liaison between customers, sales team, and management providing clear communication channels adding to operational efficiency
- Created and maintained schedule for multiple departments (shipping, billing, operations) to create seamless interdepartmental communication.
Administrative Assistant - Hotel Sales
The Cosmopolitan Of Las Vegas
04.2011 - 01.2013
- Worked collaboratively with pitch teams (Account Executives, Designers, Production Staff, Procurement, and Estimating) to strategically close new business.
- Assisted multiple sales teams with various projects, and managed logistics for event and sales employees for trainings, travel plans, and business events.
- Regularly communicate with management to discuss accounts, address concerns, and implement workable solutions to streamline ongoing issues.
- Provide analysis to upper management and employ data-driven recommendations to determine the prioritization of funding and resource allocation for projects/programs based on effectiveness and success rates.
- Acted as a liaison between customers, sales team, and management providing clear communication channels adding to operational efficiency.
- Created and maintained schedule for multiple departments (shipping, billing, operations) to create seamless interdepartmental communication.
Sales/Event Manager
Hampton Inn and Suites
11.2009 - 04.2011
- Conduct engaging and consultative calls with customers to convey the expansive scope of functionality, utilizing various advertising concepts, while including product differentiators to increase event revenue
- Direct strategic initiatives to increase revenue by penetrating the market more effectively and engaging clients proactively and consultatively and improving the customer experience
- Helped coach account management team on industry best practices, how to effectively identify opportunities using market statistics to cross-sell and up-sell services to existing customer base to achieve YoY business growth
- Introduce innovative action plans, based on data and usage analysis to prospect and solidify new business from untapped niche markets
- Develop engagement and sales strategies to convey key differentiators to identify and capitalize on opportunities
- Highly effective in communicating the value the hotel offers, capturing prospects interest and improving closing opportunities so solidify new business
- Create and execute budgets and spending plans for various events.
Education
Associate of Arts - Communications
College of Southern Nevada
Las Vegas, NVSkills
- Utilizes excellent organizational and communication skills to contribute to high levels of efficiency and productivity with a track record in resolving complex issues and implementing workable solutions
- 10 years of solid hospitality experience with progressive responsibility in several roles and facets
- Demonstrated capacity to provide comprehensive support to sales and project management teams; excel at scheduling managing project timelines, workforce and event coordination, and prioritizing tasks while meeting deadlines with minimal supervision
- Create strong relationships internally to allow willing collaboration and to make interdepartmental communication seamless to ensure existing and new clients are receiving accurate deliverables of their expectations
- Leveraged finely-honed interpersonal and time management skills to successfully manage day-to-day corporate goals and objectives
Areas Of Impact
- Administration Management
- Customer Service Excellence
- Superb Communication
- Relationship Management
- Identifying Solutions
- Resource Allocation
- Team Leadership
- Strategic Input
- Training
- Process Improvement
- Reporting
- Scheduling
- Time Management
- Strategic Planning
- Presentation Skills
- Operational Efficiency
- RFP
- CRM Project Management
- Management of portfolios
- Client Relationship Management
- Strategic Planning & Implementation
Linkedin Profile
www.linkedin.com/in/metasebia-meti-getachew-6a0b6779
Timeline
Senior Client Account Manager
Yelp
06.2021 - Current
Business Development Representative
Instacart
06.2021 - 03.2024
Client Solutions Executive - Exhibitor Sales
Freeman
09.2018 - 04.2020
Administrative Assistant - Exhibitor Sales
Freeman
06.2014 - 09.2018
Senior Hotel Sales Coordinator
Wynn/Encore
01.2013 - 06.2014
Administrative Assistant - Hotel Sales
The Cosmopolitan Of Las Vegas
04.2011 - 01.2013
Sales/Event Manager
Hampton Inn and Suites
11.2009 - 04.2011
Associate of Arts - Communications
College of Southern Nevada