MIAH BRADBURY

Work History

General Sales Manager

Ferrari Maserati Of San Diego

11.2022 - Current

Motivate team members to meet and exceed objectives by setting goals, tracking performance on daily basis and implementing improvement strategies. Resulting in being the #1 Used Car Maserati Store and #7 New Car Maserati Store in the USA.
Handle customer relations issues, enabling quick resolution, client satisfaction, and increased loyalty.
Monitor customer buying trends, market conditions, and competitor actions to adjust advertising strategies and achieve sales goals.
Grew variable and fixed profits by applying proactive management strategies and enhancing sales training for both sales representatives and service writers.
Evaluated performance against goals and implemented appropriate development plans.

General Sales Manager

Lithia Motors, Inc, BMW of Sherman Oaks

08.2021 - 09.2022

Developed and implemented comprehensive salesperson training program that increased sales department profit by 41%.
Established and cultivated sales department culture that lead to increases in new monthly sales volume by 21% and pre-owned monthly sales by 47%
Coached F&I managers in successful selling methods and encouraged cross-selling initiatives leading to increase in per unit finance average of 20%
Resolved customer issues quickly to close deals and boost client satisfaction.

Pre-Owned Director Mercedes Benz

Lithia Motors, Inc

05.2019 - 08.2021

Oversaw operations and provided corrective feedback to achieve daily and long-term goals leading to 39% increase in used car department profitability
Worked closely with organizational leadership and to guide operational strategy, resulting in 21% increase in used car retail sales volume.
Monitored and coordinated workflows to optimize resources reducing ad spend per vehicle sold to $218 per unit.

General Manager

BMW of Vista

08.2017 - 04.2019

Developed and implemented strategies to increase fixed operations gross by 25%.
Formulated policies and procedures to streamline operations leading to an increased in pre-owned sales volume of 11% year over year.
Collaborated with cross-functional teams to develop innovative solutions to sell through 60 retired loan vehicles, saving $20,000 per month in loan car expense.
Analyzed market trends and competitor activities to create competitive advantages in highly competitive market.

General Manager

Jaguar Land Rover Huntington

07.2015 - 04.2017

Drove year-over-year business growth of 20% while leading operations, strategic vision, and long-range planning.
Implemented operational strategies and effectively built customer and employee loyalty - no turn over during tenure. Successfully navigated Union negotiations in a manner that was beneficial to the store, employees, and customers.
Introduced new methods, practices, and systems to reduce pre-owned vehicle reconditioning turnaround time from average of 9 days to 4 days.
Trained and guided team members to maintain high productivity and performance metrics.

General Manager

Toyota of Milford

05.2012 - 07.2015

Increased net profit by $720,000 in first year through operational improvement, increased sales, improved customer satisfaction and strengthened fixed operations
New vehicle sales increased 15% year-over-year and certified pre-owned sales up 16% year-over year
Customer pay service business increased 15% year-over-year
Managed team of 70 employees that processed in excess of 20,000 sales leads per month ⦁ Generated a 30% lead to appointment ratio with at 64% show ratio and 50% close ratio ⦁ Number 1 new vehicle sales volume store in California
Increased used vehicle sales from average of 40 per month to 60 per month ⦁ Launched Internet Sales Departments in all of Group 1 Automotive’s California dealerships ⦁ Developed follow up protocols and content for internet sales leads, phone sales leads and unsold showroom traffic
Recruited, trained, scheduled, disciplined and motivated sales staff
Set standards for customer service, honesty and integrity

Director of Business Operations

Prestige Mercedes

07.2010 - 05.2012

Oversaw day-to-day business operations on sales floor by fostering deep professional relationships staff, propelling the store to be the number 2 new car volume Mercedes-Benz store in the country.
Managed team of 35 sales people, 7 BDC representative, 6 sales managers and 4 F&I managers
Responsible for all variable operations functions including $150,000 per month advertising budget, staffing, customer satisfaction, OEM relations and regulatory compliance.
Promoted energetic atmosphere with purpose to drive improvements in customer care and experiences, leading to fixed operations gross profit of over $1.25m per month.
Observed each employee's individual strengths and initiated mentoring program to improve areas of weakness.

Regional General Manager

Jaguar Land Rover North America, Land Rover

11.2002 - 06.2010

Implemented business strategies, increasing revenue and effectively targeting new markets, resulting in 5 consecutive years of retail and wholesale target achievement.
Increased the North East Region’s share of National sales from 43% to 50%
Lead a retail improvement program that generated at 30% increase in LR4 sales in the Tri-State Market
Tracked trends and implemented enhancements that both challenged and refined company's processes and product offerings, leading to an increase in Regional Customer Satisfaction Index Scores of 13%.
Reduced budgetary expenditures by effectively negotiating contracts for more advantageous terms.

Various Positions

Nissan North America

10.1995 - 11.2002

Sales Operations Manager Infiniti Division
Market Representation Manager Infiniti West Region
Fixed Operations Manager Infiniti West Region
Incentive Planning Manager Nissan Division
Los Angeles District Manager Nissan Division
Consumer Affairs Manager Nissan Division

Summary

Overview

Work History

General Sales Manager

General Sales Manager

Pre-Owned Director Mercedes Benz

General Manager

General Manager

General Manager

Director of Business Operations

Regional General Manager

Various Positions

Education

Certificate - General Manager Program

Certificate - Finance And Insurance

MBA - Marketing

Bachelor of Arts - English Literature

Skills

Timeline

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