Micah Overman
Charlotte,NC
Summary
Dynamic Project Manager with over 5 years of experience in digital marketing, client management, and leading complex web-based projects. Proven track record in driving business growth by optimizing client outcomes through strategic content management, data-driven insights, and strong customer relationships. Expert at leading cross-functional teams, managing high-impact projects, and delivering results in fast-paced, evolving environments. Adept at aligning business goals with innovative solutions to ensure project success and client satisfaction.
Overview
12
12
years of professional experience
Work History
Project Manager
Lapero & TracTru
09.2023 - 08.2024
- Increased client revenue by 100% through improved tracking and securing one SOW project per month for three consecutive months
- Boosted client satisfaction within one month by enhancing communication, providing budget updates, and implementing a Kanban board for task prioritization
- Upsold three clients on additional website projects, driving incremental revenue
- Managed digital projects on WordPress and Sitefinity, ensuring alignment with client objectives and timely delivery
- Applied Agile and Waterfall methodologies to meet project requirements efficiently
- Utilized Monday.com, Azure DevOps, Teamwork, and Slickplan for project management and task tracking
Digital Project Manager Associate
MIDAN MARKETING
01.2022 - 08.2023
- Led digital trend analysis and evaluation of emerging tools and technologies, resulting in a 15% reduction in project delivery time and improved project outcomes.
- Trained and mentored new managers in Agile, Waterfall, and budgeting techniques, contributing to team growth and increasing operational efficiency across multiple projects.
- Streamlined workflows through collaborative project management tools, reducing project timelines by 15% and improving client satisfaction by 25%.
- Spearheaded cross-functional communication to align stakeholders on project goals, driving successful execution of digital marketing campaigns and enhancing overall campaign performance.
- Collaborated with Tyson Fresh Meats to execute go-to-market strategies for their sustainability initiatives, including their natural brand and the first-ever climate-friendly beef product, aligning product launches with consumer demand for sustainable CPG offerings.
Account Coordinator
MIDAN MARKETING
09.2019 - 12.2021
- Assisted in the execution of targeted digital strategies and campaigns that increased brand visibility and audience engagement for both B2B and B2C clients.
- Worked directly with clients on budget management and optimization strategies, ensuring on-budget delivery while maximizing ROI through data-driven insights.
- Managed logistics and asset allocation for digital projects, improving efficiency by 15% through process optimization and streamlined resource management.
- Collaborated with Tyson Fresh Meats on their all-natural "Never-Ever" beef and pork brand account, ensuring digital campaigns effectively aligned with their commitment to natural, hormone-free products and resonated with consumer demand for high-quality, ethically sourced meat.
Talent Acquisition Specialist
LOWE'S COMPANIES, INC
06.2019 - 09.2019
- Collaborated on task force projects to streamline talent acquisition processes and enhance operational efficiency
Customer Support Specialist
BITCOIN.TAX
12.2018 - 06.2019
- Analyzed software issues and customer feedback, improving product performance through research and testing
Client Services/Marketing Associate
UBS FINANCIAL SERVICES
12.2012 - 07.2015
- Led client outreach campaigns, managing sensitive financial information and building client trust
Education
Bachelor of Arts - Philosophy
University of North Carolina Charlotte
Charlotte, NCGraduate Coursework - Library Science
East Carolina University
Skills
- E-Commerce Digital Merchandising
- Client Relationship Management
- Analytics
- Reporting
- Project Management
- Content Strategy
- Software Proficiency
- Agile Methodologies
- Cross-Functional Collaboration
- Stakeholder Communication
Timeline
Project Manager
Lapero & TracTru
09.2023 - 08.2024
Digital Project Manager Associate
MIDAN MARKETING
01.2022 - 08.2023
Account Coordinator
MIDAN MARKETING
09.2019 - 12.2021
Talent Acquisition Specialist
LOWE'S COMPANIES, INC
06.2019 - 09.2019
Customer Support Specialist
BITCOIN.TAX
12.2018 - 06.2019
Client Services/Marketing Associate
UBS FINANCIAL SERVICES
12.2012 - 07.2015
Bachelor of Arts - Philosophy
University of North Carolina Charlotte
Graduate Coursework - Library Science
East Carolina University
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