Consulted in marketing, sales, and public relations for various industries
Built strategic partnerships and maximized client revenue, consistently achieving 35% year-over-year growth
Marketing, Sales & PR Strategist
01.2001 - 01.2005
Focused on integrated media campaigns and branding initiatives, providing strategic marketing and public relations consulting
Healthcare Software Solutions
01.1996 - 01.2001
Collaborated with medical software companies to launch products for hospitals, nursing homes, assisted living facilities, and physicians' practices
Increased sales revenue by 27%, positioning the company for acquisition
Inside Sales Specialist
SITEL Corporation
01.1993 - 01.1995
Specialized in customer acquisition and service for high-volume telecommunications clients
Provided new client development insights
Received multiple Employee of the Month awards
Founder & Lead Content Creator
Sports Feeds Media News Service
01.1980 - 01.1993
Developed a media news service focused on sports, building a vast network of athlete interviews and strong relationships with national and local media outlets
Skills
Sales Expertise
Market Intelligence
Industry Expertise
Client Retention
Strategic Partnerships
Advertising & Branding
Career Experience
New Business Development, 03/01/05, Present, Consulted in marketing, sales, and public relations for various industries. Built strategic partnerships and maximized client revenue, consistently achieving 35% year-over-year growth.
Marketing, Sales & PR Strategist, 01/01/01, 01/01/05, Focused on integrated media campaigns and branding initiatives, providing strategic marketing and public relations consulting.
Healthcare Software Solutions, 01/01/96, 01/01/01, Collaborated with medical software companies to launch products for hospitals, nursing homes, assisted living facilities, and physicians' practices. Increased sales revenue by 27%, positioning the company for acquisition.
Inside Sales Specialist - SITEL Corporation, 01/01/93, 01/01/95, Specialized in customer acquisition and service for high-volume telecommunications clients. Provided new client development insights. Received multiple Employee of the Month awards.
Founder & Lead Content Creator - Sports Feeds Media News Service, 01/01/80, 01/01/93, Developed a media news service focused on sports, building a vast network of athlete interviews and strong relationships with national and local media outlets.
Testimonials
He knows how to conduct a true needs analysis and discover obstacles that may hamper client goals., Bill Crawford, CEO, Intuitive Management Systems, Inc.
Michael is pleasantly persistent, resourceful, and capable of accomplishing quite a bit over the phone., Thomas W. Ludeke, President, Accu-Med Services, Inc.
In the 18 years of my sales/marketing career, I have never, and I must strongly and honestly repeat, NEVER, been more impressed and grateful to have him as a member of our team., Scott Darby, Regional Sales Manager, Medical Communications Software
Certification
Certified by the Radio Advertising Bureau
Key Qualifications
Developed innovative new business strategies and long-term partnerships while consulting remotely for a large national radio network for 8.5 years.
Collaborated with sales and management teams of a privately held electronic medical software company to significantly increase revenue and new installations.
Played a key role in launching several electronic medical records (EMR) software applications for a Canadian company.
Created a national sports radio and print media content news service, conducting interviews with over 2,000 athletes, including Michael Jordan.
New Business Development professional with over 30 years of experience in identifying business opportunities and driving revenue growth.
Proven ability to create and execute comprehensive strategies aligned with company goals, enhancing market presence and building long-term relationships.
Expertise in market research, prospecting, negotiation, and creative outreach sales strategies with a strong track record of closing high-volume deals.
Skilled in lead generation, qualification, and customer needs analysis. Adept at delivering innovative solutions.
Experience in revenue and profit growth, working collaboratively with marketing, finance, and product teams to ensure goal alignment and success.