
Results-driven, resourceful problem solver with over 15 years of experience in driving business objectives, enhancing value, and fostering revenue growth in the commercial sector. Possesses strategic leadership skills with more than 12 years of expertise in solution-based selling, executive engagement, and partner collaboration to propel enterprise growth. Renowned for building credibility with senior stakeholders and aligning technical capabilities with business objectives to lead go-to-market initiatives that deliver measurable outcomes. Adept at scaling high-value accounts, influencing cross-functional teams, and positioning organizations for long-term success in a competitive, evolving market landscape.
Serve as a strategic sales and alliance executive within Apex's Solutions and Delivery Organization (SDO), responsible for driving national growth across the Salesforce ecosystem. Lead practice-aligned go-to-market strategy, partner engagement, and solution-based sales execution across multiple industries and enterprise accounts.
Key Responsibilities:
• Partner with Salesforce to co-develop pipeline, coordinate go-to-market initiatives, and position Apex as a preferred implementation and delivery partner across Core and Strategic accounts.
• Collaborate with Client Partners, Executive Client Partners, and Account Executives to identify, qualify, and close Salesforce-related consulting and managed service opportunities.
• Represent Apex's Salesforce practice in national partner forums, joint pursuits, and enterprise sales cycles — acting as the primary conduit between Salesforce leadership and Apex's delivery organization.
• Develop solution roadmaps and value propositions aligned to Salesforce's platform suite (Sales Cloud, Service Cloud, Experience Cloud, Marketing Cloud, MuleSoft, and Tableau).
• Enable field sellers through education, collateral, and joint client engagement to drive consulting-led conversations.
• Support practice maturity by collaborating with Delivery Directors and Technical Architects to refine offerings, methodologies, and reusable IP.
• Track and influence partner-sourced pipeline, achieving quarterly objectives tied to revenue influence, certifications, and partner tier advancement.
• Drove over $4M in Salesforce-aligned consulting pipeline within 12 months through strategic alliance and co-sell execution.
• Strengthened Apex's Salesforce partnership tier by expanding partner-sourced revenue and launching new GTM initiatives.
• Collaborated with Client Partners and Delivery Executives to convert staffing engagements into managed service opportunities, increasing average deal size by 28%.
• Partnered with Salesforce regional alliance leaders to create joint sales enablement programs, equipping 50+ field sellers to identify and close platform opportunities.
• Supported Apex's global delivery expansion by defining Salesforce service frameworks for Mexico and India Delivery Centers.
• Developed solution playbooks and reusable proposal assets that cut time-to-quote by 40% and accelerated client adoption.
• Recognized by Apex leadership for advancing cross-practice collaboration between Salesforce, Databricks, and ServiceNow alliances.