Michael Bravi
NEW CUMBERLAND,PA
Summary
Dynamic and proven leader who has shown success in all positions and areas of retail business. Has extensive have experience in many areas of the retail environment, including; sales, merchandising, store and district operations, store support and project management. In addition to a strong and diverse background, has proven to be adaptable not only in job responsibilities, but also in management approach. Good in a crisis and creative and collaborative finding solutions for complex issues and problems. Has effectively led teams of all sizes and has shown to be an effective leader that is able to build strong networks and leverage resources in order to attain results, build, and lead strong teams.
Overview
35
35
years of professional experience
Work History
Vice President of Sales
UNFI, United Natural Foods
11.2023 - Current
- Responsible for the sales growth of UNFI private brands across national, and international customers.
- Implemented data-driven decision-making processes, enabling informed strategic choices that positively impacted the bottom line.
- Fostered performance development of staff through ongoing coaching and mentoring on best practices.
- Responsible for the development and execution of a sales and brand strategy looking at 1, 3 and 5-year targets.
Director of Sales
United Natural Foods Inc.
01.2020 - Current
- Led teams at several major chain supermarket accounts in the Northeast region for Natural and Conventional products
- Responsible for almost $1.8B in annual sales
- Primary focus is to help grow distribution with the customer as well as to introduce new services and products
- Exceeded budget by over 30% in 2021 and 2022, achieving the Circle of Excellence award
- Integral part of several PowerStation teams, and Learning Council core member
- WIN BIG cabinet member
- Created several key tactics to help maximize service level, working internally with supplies as well as with retailers
- Promoted six internal team members in the last 12 months and have completely retooled the team for growth.
Director of Sales
Crossmark
01.2018 - 01.2020
- Rite Aid team lead for CROSSMARK drug team
- Responsible for managing 18 client suppliers and working with Category teams to develop and increase sales and profits
- Responsible for developing new client businesses, attending trade shows and leveraging my network to create new businesses for all suppliers and for CROSSMARK
- Established new business opportunities within several key clients and have increased commissions by 4% on average over three years in role.
Various Roles
Ahold
01.1989 - 01.2018
- Had a successful retail career at Ahold continually growing responsibility and delivering positive results
- Worked in several leadership roles across all Ahold banners
- Positions included store and district operations, merchandising, project management and supply chain
- Worked in both perishable and non-perishable merchandising areas and have a strong feel for the store and category trends.
Education
Albertus Magnus University
05.1993
Bachelor of Arts, Economics -
Univeristy of Connecticut
05.1990
Skills
- Team Leadership
- Retail
- Supply Chain
- Broker n\ Supplier relations
- Networking Events
- Sales operations
- Decision-Making
- Business Objective Analysis
Hobbies and Interests
- Home and yard projects
- Old car restorations
- Hiking
- Travel
- Watching my kids' sporting events
Timeline
Vice President of Sales
UNFI, United Natural Foods
11.2023 - Current
Director of Sales
United Natural Foods Inc.
01.2020 - Current
Director of Sales
Crossmark
01.2018 - 01.2020
Various Roles
Ahold
01.1989 - 01.2018
Albertus Magnus University
Bachelor of Arts, Economics -
Univeristy of Connecticut