Michael Darden

-Manage national schedules as well as local schedules for select locations using ReachTV proprietary digital platform.

- Review content from all programming partners, including NBC, Bravo, and CNBC for appropriateness for public

environment.

- QC all content to match Reach TV’s technical specifications.

- Ensure captioning files are included and airing properly.

- Assist in scheduling of live events with 3rd party integrator.

- Schedule and manage content and advertising assets across multiple OTT networks operated by ReachTV in airports

and hotels.

- Assist team members and content partners in training on CAMP content system.

- Developed strategies to support business growth and enhance network branding.

- Researched emerging trends and synthesized client feedback to enhance program planning.

- Helped develop and manage marketing assets, including web content and promotional materials.

- Supported event coordination and partner communications to enhance business outreach.