MICHAEL FORSBERG

• Increased monthly sales targets by 20% within three months through strategic design consultations.

• Conducted personalized design consultations to create tailored window treatment solutions.

• Streamlined quotation process using digital sales tools, improving efficiency and client satisfaction

• Exceeded monthly sales targets by 20% within first three months in design role, demonstrating strong sales performance.
• Conducted personalized design consultations, creating tailored window treatment solutions that addressed client needs and preferences.
• Utilized digital sales tools to accurately capture measurements and specifications, enhancing the quotation process for clients.

• Led visual merchandising initiatives for 200+ stores, enhancing brand consistency and sales performance across multiple regions.

• Increased store sales and profitability by over 50%, achieving one billion dollars in volume.

• Managed four direct reports, consistently exceeding performance targets in key metropolitan areas.

• Designed seasonal floor plans and directed shop adjacencies to ensure brand consistency.

• Developed visual merchandising skills through seasonal learning labs focused on effective sales strategies.

• Trained field teams on digital floorset planning, significantly reducing payroll and printing costs.

• Executed early floorset tests and product launch strategies to assess effectiveness before rollouts.

• Collaborated with store design teams to optimize floorplans and fixture arrangements for new openings.