Summary
Overview
Work History
Education
Skills
United States Air Force
Timeline
Generic

Michael Knotts

Fishers,United States

Summary

Results-driven professional in sales management, known for high productivity and efficient task completion. Skilled in strategic planning, customer relationship management, and team leadership. Excel in communication, negotiation, and problem-solving to achieve sales targets and business growth.

Overview

17
17
years of professional experience

Work History

Area Sales Manager

Gold Medal Products Co. - Indiana Division
Noblesville, Indiana
06.2021 - Current
  • Conducted market research and analysis to identify new business opportunities.
  • Established robust relationships with vendors and suppliers to secure quality products at competitive prices.
  • Maintained strong connections with existing clients to ensure satisfaction with products and services.
  • Achieved Gold Medal 100 Club recognition for four consecutive years (2021-2024).
  • Participated in High School Sales Campaign, earning Prime Time Player honors in 2022 and 2023.
  • Recognized as Rookie of the Year in 2022 for outstanding performance.

TERRITORY MANAGER

F. MCCONNELL & SONS
New Haven, US
01.2015 - 06.2021
  • Promote and sell company programs of foodservice, foodservice equipment, candy, tobacco, general merchandise, and salty snacks.
  • Work with 42 convenience store owners and 7 universities in the Indiana market to improve their profitability by developing foodservice programs, and negotiating price structures, based on profit margin goals.
  • Create and follow up on targeted business leads, and maintain an impeccable reputation with potential customers within the territory.
  • Effectively present features and benefits of new products and brands, explain promotions, and encourage customer compliance with brand standards and terms of contracts.

MERCHANDISING SUPERVISOR

COCA-COLA ENTERPRISES
Indianapolis, US
01.2013 - 01.2015
  • Hired, trained, coached and led 85-90 full-time and 30-40 part-time merchandisers throughout assigned territory, depending on seasonal needs and market fluctuations.
  • Evaluated performance of merchandisers through field observations, coaching, and written performance feedback.
  • Consulted with route planning and operations team to optimize daily routes, and provided ongoing feedback on daily route plans.
  • Analyzed sales metrics to understand staffing needs, and adjusted scheduling of staff, in order to maintain acceptable costs per case for merchandising versus man hours.
  • Communicated with Area/District Sales Management about daily sales activities, and adjustments needed to meet demand.

SALESMAN

MONARCH BEVERAGE COMPANY
Indianapolis, US
01.2009 - 01.2013
  • Established working relationships with approximately 70 on-premise and off-premise managers in the Indianapolis market, in order to sell, display, and merchandise products.
  • Explained features and benefits of the product portfolio to improve sales and promote brand offerings to retailers.
  • Maximized sales and productivity within accounts, through application of the '10 Steps to a Sales Call' procedures.
  • Obtained maximum exposure for all point-of-sale pieces, and maintained accountability for efficient use of time and materials.

AREA MANAGER

RED BULL DIVISION
Indianapolis, US
01.2008 - 01.2009
  • Supervised, trained, and evaluated the performance of 5 District Managers, and 24 Territory Managers, and identified growth opportunities within the company for high-performing staff.
  • Oversaw sales and distribution for 24 routes covering ¾ of Kentucky.
  • Participated in the recruitment, hiring, and training of sales personnel, and worked with District and Territory Managers to develop action plans for employee training and development.
  • Implemented brand standards and marketing plans at points of sale.
  • Tracked financial performance of division, by reviewing actual monthly sales versus sales projections.

Education

BACHELOR OF SCIENCE - MANAGEMENT AND MARKETING

INDIANA UNIVERSITY SOUTHEAST
New Albany, IN
01.2005

Skills

  • Outside sales and business development
  • Sales management and forecasting
  • CRM software proficiency
  • Team leadership and collaboration
  • Account management and client retention
  • Negotiation strategies

United States Air Force

  • Active Duty - March 1995 - March 1999
  • National Guard - March 2000 - Oct 2007

Timeline

Area Sales Manager

Gold Medal Products Co. - Indiana Division
06.2021 - Current

TERRITORY MANAGER

F. MCCONNELL & SONS
01.2015 - 06.2021

MERCHANDISING SUPERVISOR

COCA-COLA ENTERPRISES
01.2013 - 01.2015

SALESMAN

MONARCH BEVERAGE COMPANY
01.2009 - 01.2013

AREA MANAGER

RED BULL DIVISION
01.2008 - 01.2009

BACHELOR OF SCIENCE - MANAGEMENT AND MARKETING

INDIANA UNIVERSITY SOUTHEAST

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