- Volunteering
- DIY and Home Improvement
- Personal Development and Self-Improvement
- Supporting my children in their club/travel teams
Michael Kruse
Buffalo
Summary
Results-driven SaaS professional with focus on regional account management and client development. Proficient in creating strategic plans to enhance market presence and boost sales. Known for fostering team collaboration and adapting to changing business needs. Key skills include account management, strategic planning, and customer relationship building.
Overview
25
25
years of professional experience
Work History
Regional Account Executive
Proactive Dealer Solutions
04.2020 - Current
- -Managing, Growing, and Hunting for new accounts in Northeast (NY, NJ, MA, CT, PA, OH, & MI)
- Conducted comprehensive market research to identify emerging trends and potential growth opportunities within the region.
- Collaborated with cross-functional teams to ensure seamless onboarding of new clients.
- Presented product offerings at industry trade shows, generating leads and increasing brand visibility.
- Resolved client issues promptly and effectively through skillful negotiation tactics and proactive problem-solving measures.
- Implemented strategic plans to maximize sales revenue within assigned territories.
- Provided regular updates to management on account performance, market trends, and competitor activity.
- Expanded market share by identifying and acquiring new business opportunities within the region.
- Utilized CRM software to track account interactions, ensuring accurate documentation and ease of communication between team members.
- Increased regional sales by building and maintaining strong relationships with key accounts.
Regional Sales Manager (Covid Layoff)
E-Block
01.2018 - 03.2020
- Facilitated 200+% increase in transactional sales over first 6 months in market
- Established 367 new accounts & brought in2 high-value accounts, increasing portfolio value
- Exceeded targets by building, directing and motivating high-performing sales team
- Researched customer needs, market trends and competitor activities
- Leveraged automotive expertise and market knowledge to devise proactive, performance-oriented approaches
- Monitored customer trends, market conditions and competitor actions to adjust strategies and achieve sales goals
- Increased regional sales by implementing strategic marketing plans and nurturing key client relationships.
- Developed a successful sales team through rigorous coaching, performance management, and ongoing training.
- Organized regular sales meetings, providing comprehensive updates on market trends, competitor analysis, and new product developments.
- Generated detailed sales reports and forecasts to analyze performance and track progress.
- Contacted key accounts regularly and achieved high satisfaction scores by routinely re-assessing needs and resolving conflicts.
Account Executive
Zurich North America
04.2015 - 01.2018
- Secured high-value accounts through consultative selling, effective customer solutions and promoting compelling business opportunities
- Strengthened customer relationships with proactive and collaborative approach to managing needs
- Stayed up-to-date on changing industry and product standards and trends related to both P&C and F&I accounts
- Presented product concepts and offerings to clients based on established specifications and preferences
- Managed $4M book of business with automotive customers
- Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
- Established long-lasting relationships with key decision-makers within client organizations, solidifying the company's reputation as a trusted partner
- Negotiated contracts successfully, securing favorable terms for both the company and clients.
Regional Sales Executive
CDK Global
02.2012 - 04.2015
- Accomplished sales goals and boosted revenue by $1M on average annually through product knowledge and customer relationship management
- Offered complete cloud based SaaS suite of solutions, & network technology offerings
- Communicated progress of monthly and quarterly initiatives to internal and external sales teams
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning
- Maintained up-to-date knowledge of industry trends and performed competitor analysis
- Prepared sales presentations for clients showing success and credibility of products
- Built relationships with customers and community to establish long-term business growth
- Increased regional sales by developing and implementing strategic sales plans.
- Generated significant revenue growth by consistently achieving or exceeding monthly sales quotas.
Law Firm Marketing Specialist
LexisNexis
03.2007 - 02.2012
- Worked with law firms with1-50 attorney's on their internet marketing programs
- This is accomplished but the development of websites, as well as SEO programs, and SEM on Google and Lawyers.Com
- Also responsible for driving region POS and revenue for the Client Development solution line within assigned accounts in the opportunity segment
Consultant
360 PSG
07.2004 - 03.2007
- Focused on new business development and growth of existing accounts
- Achieved this by offering solutions to clients need with full suite of products and services
- Products included CMS, E-Commerce, SEO/SEM and Email Marketing
- Worked with high level executives and IT professionals
Sales Manager/Internet Manager/Sales
Northtown
10.1999 - 07.2004
Education
Master of Science - Marketing
Rochester Institute of Technology
Rochester, NY05-1997
Skills
- Sales presentations
- Client acquisition
- Pipeline management
- CRM proficiency
- Territory management
- Competitive analysis
- Customer relationship development
- Revenue growth
- Market analysis
- Industry expertise
- Goal setting
- Sales process
Interests
Timeline
Regional Account Executive
Proactive Dealer Solutions
04.2020 - Current
Regional Sales Manager (Covid Layoff)
E-Block
01.2018 - 03.2020
Account Executive
Zurich North America
04.2015 - 01.2018
Regional Sales Executive
CDK Global
02.2012 - 04.2015
Law Firm Marketing Specialist
LexisNexis
03.2007 - 02.2012
Consultant
360 PSG
07.2004 - 03.2007
Sales Manager/Internet Manager/Sales
Northtown
10.1999 - 07.2004
Master of Science - Marketing
Rochester Institute of Technology
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