Michael McKinney
Memphis,TN
Summary
Dynamic Automotive Sales Consultant with proven success at Landers Ford South, leveraging strong negotiation skills and resilience under pressure to consistently exceed sales targets. Expert in closing techniques and adept at building customer loyalty through exceptional service.
Experienced with customer interaction, sales processes, and closing deals. Uses expertise in product knowledge to guide buyers towards informed decisions. Track record of fostering client relationships and meeting sales objectives.
Overview
14
14
years of professional experience
Work History
Automotive Sales Consultant
Landers Ford South
04.2015 - Current
- Met customers on lot and in showroom to discuss available vehicles and options.
- Managed showroom appearance to create an inviting environment that showcased available vehicles effectively.
- Responded to customer enquiries via telephone and email.
- Built rapport with potential buyers through active listening skills, resulting in increased trust and successful sales closures.
- E-Lead CRM Admin
- Dealer Wizard Admin
- Auto-Fi Admin
- Digital Marketer
- Electric Champion EV Specialist
- Ford Blue and Gold Advantage Sales Consultant
- Answered telephone and email inquiries from potential customers.
- Facilitated smooth transactions by preparing all necessary documentation in a timely manner.
- Worked closely with service department to ensure client satisfaction after purchase and during maintenance visits.
- Negotiated deals skillfully, securing favorable terms for both the buyer and dealership while maintaining high profit margins.
- Facilitated smooth trade-in processes by appraising used cars accurately and negotiating fair values.
- Adapted quickly to new technologies/systems adopted by the dealership for a more seamless sales experience.
- Collaborated with finance team to secure optimal financing solutions for customers.
- Demonstrated automobiles by explaining characteristics, capabilities, and features, taking test drives and explaining warranties and services.
- Negotiated purchase prices and explained sales, warranty, and optional products.
- Monitored customers for signs of security concerns and escalated issues to management.
- Qualified buyers by matching requirements and interests to various car or truck models and discussing finance options.
- Greeted customers on lot and in showroom to answer questions about brand and available inventory.
- Built customer loyalty and retention by delivering excellent shopping experiences.
- Listened to customer needs and desires to identify and recommend optimal products.
- Expanded professional network within the automotive industry by attending conferences, workshops and training sessions.
- Provided comprehensive product demonstrations, highlighting key vehicle features and benefits.
- Followed-up on warm Internet leads and responded to customer questions about vehicle availability, price, and options while fielding inquiries from various marketing websites.
- Completed registration paperwork and sales documentation.
- Enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
- Maximized performance by monitoring daily activities and mentoring team members.
- Maintained professional demeanor by staying calm when addressing unhappy or angry customers.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Utilized CRM software to manage leads, track communication, and improve overall client interactions.
- Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
- Overcame objections from potential clients by addressing concerns effectively and offering customized solutions based on their unique needs.
- Streamlined sales processes for efficiency, adopting new CRM tools and technologies.
- Facilitated business by implementing practical networking techniques.
- Offered tailored test-drives based on customer preferences to enhance their decision-making process.
- Leveraged social media platforms to engage potential buyers, promote dealership offerings, and expand brand reach.
- Served as a liaison between customers and service departments, ensuring seamless post-sale experiences.
Motorcycle Salesperson
Southern Thunder Harley-davidson
01.2011 - 03.2015
- Collaborated with team members to achieve monthly sales targets and maintain a positive work environment.
- Greeted customers on lot and in showroom to answer questions about brand and available inventory.
- Built customer loyalty and retention by delivering excellent shopping experiences.
- Delivered energetic responses to customers in-store and by telephone, going above and beyond to serve needs.
- Monitored customers for signs of security concerns and escalated issues to management.
- Continuously updated product knowledge to effectively educate customers on the latest motorcycle models and features.
- Participated in ongoing professional development opportunities to stay current on industry trends and enhance sales skills.
- Enhanced customer satisfaction by providing knowledgeable advice on suitable motorcycles, gear, and accessories.
- Exceeded personal sales goals consistently through diligent follow-up with potential buyers and proactive lead generation strategies.
- Expanded customer base through targeted marketing efforts, including social media promotion and email outreach.
- Increased motorcycle sales by establishing rapport with potential customers and understanding their needs.
- Evaluated trade-in vehicles accurately to streamline transactions while maximizing profitability for the dealership.
- Improved showroom presentation by organizing inventory, creating appealing displays, and maintaining cleanliness standards.
- Assisted in training new hires on dealership policies, sales techniques, and product offerings to ensure a cohesive team approach.
- Contributed to dealership growth by proactively seeking out new leads and attending local motorcycle events.
- Contributed to a high-performing sales team through consistent hard work, adaptability, and dedication to achieving shared goals.
- Negotiated favorable deals for both customers and the dealership by finding mutually beneficial solutions during the sales process.
- Answered telephone and email inquiries from potential customers.
- Prepared purchased vehicles and completed final delivery checks.
- Maintained professional, organized, and safe environment for employees and patrons.
- Enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
- Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
- Boosted employee morale and reduced turnover through development and implementation of comprehensive rewards and recognition program.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
- Maintained professional demeanor by staying calm when addressing unhappy or angry customers.
Education
High School Diploma -
Sheffield High School
Memphis, TN05-1984
Skills
- Resilience under pressure
- Test drive facilitation
- Follow-up techniques
- CDK
- Strong negotiation skills
- Brand representation
- Customer service
- Problem-solving
- Honest and dependable
- Teamwork and collaboration
- Goal-oriented mindset
- Adaptability to change
- Social media proficiency
- Product knowledge expertise
- Closing techniques mastery
- Upselling and cross selling
- Prospecting clients
- Automotive industry
- Lead follow up
Timeline
Automotive Sales Consultant
Landers Ford South
04.2015 - Current
Motorcycle Salesperson
Southern Thunder Harley-davidson
01.2011 - 03.2015
High School Diploma -
Sheffield High School
Similar Profiles
Charles PrichardCharles Prichard
Finance Manager at Landers FordFinance Manager at Landers Ford
Holly LandryHolly Landry
Service Advisor/Business Development Center Agent at Courtesy Ford South/Musson Patout FordService Advisor/Business Development Center Agent at Courtesy Ford South/Musson Patout Ford
Jeffry TrabaninoJeffry Trabanino
Internet Sales Manager at South Bay FordInternet Sales Manager at South Bay Ford