Marketing leader with demonstrated success of planning and executing brand building marketing strategies, experiential campaigns and corporate events. Adept at building and mobilizing cross functional teams with proven track record of growing direct and indirect reports through coaching and mentoring.
Leading global employee behavioral change / engagement company.
Responsible for all communications, public relations and promotional activities selected to support the brand and marketing strategy for each of the apartment communities, for sale residential units and commercial properties in the company’s portfolio.
An integral part of the creative services group, specializing in experiential marketing initiatives, including events, consumer engagements, social and other marketing extensions.
Managed multi-million dollar budget for a marketing team of 15. Defined Go-To-Market product and service strategies to support the sales channels. Designed and executed large-scale events focused on increasing employee morale and engagement. Launched streamlined approach in client-facing event management within the North East region. Partnered and built relationship with key technology partners to assist in funding and creating experiences for internal sales and recognition events.
Key Achievements:
Lead consumer operations initiatives from inception to full production status and simultaneously exceeding program goals for solution performance, quality goals, regulatory compliance, cost, and schedule
Key Achievements:
Created and facilitated high-impact regional training courses and incentive programs. Managed and coached 10 direct reports. Collaborated with regional directors and district managers to create an action plan focused on increasing data metrics and achieving YOY revenue growth.
Key Achievements:
Led the NY Metro Retail Management Training Program, facilitating new hire and advanced training programs.
Key Achievements:
General Manager, November 2004 – February 2005
Solutions Manager, March 2000 – November 2004
Senior Sales Consultant, June 1999 – March 2000
Sales Consultant, February 1998 – June 1999
Brand Awareness
Lean Six Sigma Greenbelt