Michael Morales
Marketing Strategist
Portland,OR
Summary
Detail-oriented Marketing Strategist with extensive knowledge of Photoshop use and digital marketing. Committed to unique and attention-grabbing content with a talent for adapting to changing markets and conditions. Successful at posting frequent quality content and using content management systems.
Overview
1
1
Certification
4
4
years of post-secondary education
2
2
years of professional experience
Work History
Content Strategist
Angelino's Coffee
Los Angeles, CA
07.2020 - 02.2021
- Created social media posts on multiple platforms to tell great stories and build brand awareness
- Optimized website layout for SEO performance and a more interactive experience.
- Collaborated with a team on ideas for blogs/newsletters.
Shift Leader
Ernest Coffee
Palm Springs, CA
09.2019 - 06.2020
- Resolved challenging customer complaints to full satisfaction, promoting brand loyalty and maximizing repeat business.
- Performed accurate cash/card transactions with customers and B2B vendors as needed.
- Developed social media platform and monitored analytics through third-party applications.
Barista/Purchasing Manager
IW Coffee
Indian Wells, CA
01.2019 - 08.2019
- Decreased material expenses by 19% by managing tracking and supply.
- Implemented policies to reduce cost and eliminate waste.
- Performed all responsibilities of a typical barista in a high-volume coffee shop.
Education
Bachelor's of Business Administration (B.B.A) - Marketing/Public Relations
Pacific Union College
Angwin, CA 09.2014 - 12.2018
Skills
Social media marketing
Certification
Google Ads Certification
Timeline
Google Ads Certification
10-2020
Content Strategist
Angelino's Coffee
07.2020 - 02.2021
Shift Leader
Ernest Coffee
09.2019 - 06.2020
Barista/Purchasing Manager
IW Coffee
01.2019 - 08.2019
Bachelor's of Business Administration (B.B.A) - Marketing/Public Relations
Pacific Union College
09.2014 - 12.2018
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