MICHAEL NGIGI
Boston,Massachusetts
Summary
Dynamic and results-driven Sales Representative with a strong background in marketing, communication, and social media. Passionate about creating engaging content that resonates with consumers. Proven ability to secure sales and build lasting client relationships. Holds a degree in Marketing and Communications from Emerson College.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Sales Representative
Chrysler, Dodge, Jeep & Ram
12.2023 - 04.2024
- Proactively engaged with over 150 leads daily, utilizing targeted outreach strategies to promote Chrysler, Dodge, Jeep, and Ram vehicles
- Devised and executed a dynamic social media and digital marketing strategy, resulting in a remarkable sales increase from 1 in January to 7 in February
- Leveraged AI-driven email and text campaigns, achieving a flawless 100% email capture rate.
Site Representative & Production Assistant
Freelance
12.2022 - 05.2023
- Efficiently managed administrative tasks during the production of In-style Mexico, ensuring seamless operations and a conducive work environment
- Skillfully organized travel logistics and meal arrangements for production teams across multiple shoots
- Conducted thorough property scouting in Malibu, identifying ideal locations for shoots.
Digital Marketing Intern
Hyperion LA
01.2022 - 05.2022
- Led the successful execution of a high-profile photography shoot at Hyperion LA studio, collaborating closely with photographers, models, stylists, and makeup artists
- Leveraged the resulting content to significantly enhance social media visibility and brand awareness
- Negotiated with publicists to capture engaging backstage footage for social media platforms, including the strategic adoption of TikTok
- This initiative resulted in a remarkable 28% surge in web page visits
- Crafted brand-aligned and engaging social media comment responses, contributing to improved key performance indicators (KPIs)
- Notably, Instagram story engagement surged by 19.7%
- Revamped and modernized company profiles across major social media platforms (LinkedIn, Facebook, Instagram, YouTube, and Zoom) by strategically redesigning cover images
- These visually appealing updates effectively highlighted our extensive project portfolio.
Education
Bachelor of Science - Marketing And Communicatios
Emerson College
Boston, MA05.2022
Skills
- Sales & Marketing: Lead generation, negotiation, customer relationship
- Social media: Content creation, platform management (Twitter, Facebook, Instagram, LinkedIn), analytics
- Communication: Excellent verbal and written communication skills
- Consumer-Focused Approach: Understanding customer needs and tailoring solutions
Websites
Certification
- Content Marketing
- SEO
- Inbound Marketing
Timeline
Sales Representative
Chrysler, Dodge, Jeep & Ram
12.2023 - 04.2024
Site Representative & Production Assistant
Freelance
12.2022 - 05.2023
Digital Marketing Intern
Hyperion LA
01.2022 - 05.2022
Bachelor of Science - Marketing And Communicatios
Emerson College