Michael Obenauf
Macon,GA
Summary
Dynamic sales leader with over 20 years in the MRO & industrial sales industry, adept at relationship building and strategic planning. At Wayne Truck Equipment LLC, We spearheaded a team to a 20% YOY sales increase, leveraging CRM software and motivational skills. Excelled in key account management and staff training, consistently exceeding sales targets.
Knowledgeable Sales Manger with proven track record in driving sales growth and cultivating lasting client relationships. Demonstrated success in leading sales teams to meet and exceed targets, with notable achievements in expanding market share and enhancing customer satisfaction. Utilized strategic planning and effective communication to drive team performance and ensure consistent results.
Overview
17
17
years of professional experience
Work History
Sales Manager
Applied Industrial MSS
06.2023 - Current
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Increased sales revenue by developing and implementing effective sales strategies.
- Built long-lasting client relationships through excellent customer service and consistent followups.
- Led a successful sales team by providing motivational coaching and performance-based incentives.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
- Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
- Provided ongoing training and mentorship for junior sales staff, fostering professional development and career growth.
- Implemented CRM systems for better tracking of leads, improving follow-up processes and communication within the team.
- Evaluated competitor offerings to adapt sales strategies and maintain competitive advantage.
District Sales Manager
Kimball Midwest
12.2020 - 05.2023
- Collaborated closely with other district managers to share best practices, learnings, and drive overall success of the organization.
- Improved team performance by providing regular coaching, training, and mentoring to sales representatives.
- Increased sales revenue by developing and implementing effective sales strategies for the district.
- Exceeded annual sales targets through strategic planning, territory optimization, and customer relationship building.
- Assessed competitive landscape regularly to adapt strategies accordingly and maintain a leading position in the market.
- Grew YOY sales 18% by consistently meeting and exceeding quotas.
- Enhanced team morale by fostering a positive work environment, recognizing achievements, and promoting professional development opportunities.
- Led sales meetings to communicate objectives, review progress against goals, and discuss areas for improvement.
- Contributed to company growth by identifying new market opportunities for product expansion.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Managed accounts to retain existing relationships and grow share of business.
District Sales Manager
Wayne Truck Equipment LLC
01.2008 - 11.2020
- Improved team performance by providing regular coaching, training, and mentoring to sales representatives.
- Grew YOY sales 20% by consistently meeting and exceeding quotas.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Facilitated business by implementing practical networking techniques.
- Led sales meetings to communicate objectives, review progress against goals, and discuss areas for improvement.
- Drove sales by developing multi-million dollar contract sales.
- Built relationships with customers and community to establish long-term business growth.
- Organized promotional events and interacted with community to increase sales volume.
- Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
- Increased profit margins by effectively controlling budget and overhead and optimizing product turns.
- Negotiated contracts with clients for mutual benefit while maintaining strict adherence to company policies and ethical standards.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Increased sales volume and expanded product line to new retailers, warehouse clubs and natural food chains.
- Collaborated closely with other district managers to share best practices, learnings, and drive overall success of the organization.
Education
Associate of Applied Science - Aircraft Maintenance
Central Georgia Technical College
Macon, GA05-2007
Skills
- Relationship building
- Sales team training
- Goals and performance
- Motivational skills
- Product knowledge with more than 20 years in the MRO & industrial sales industry
- Sales presentations
- Strategic planning
- Positive and upbeat
- Goal setting
- B to B sales
- Analytical problem solver
- Solution selling
- CRM software
- Vendor management
- Key account management
- Cold calling
- Sales planning
- Sales coaching
- New business development
- Territory sales management
Timeline
Sales Manager
Applied Industrial MSS
06.2023 - Current
District Sales Manager
Kimball Midwest
12.2020 - 05.2023
District Sales Manager
Wayne Truck Equipment LLC
01.2008 - 11.2020
Associate of Applied Science - Aircraft Maintenance
Central Georgia Technical College
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