Summary
Overview
Work History
Education
Skills
Accomplishments
References
Websites
Certification
Timeline
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Michael  Onofri

Michael Onofri

Burbank,CA

Summary

Dynamic content leader with a proven track record at MR. SAS Inc, excelling in content development and scriptwriting. Expert in talent coordination and creative problem solving, I have successfully pitched compelling story concepts and secured high-profile guests, enhancing audience engagement and driving brand partnerships.

Overview

11
11
years of professional experience
1
1
Certification

Work History

Head of Content/Producer

MR. SAS Inc
Los Angeles, CA
03.2022 - 07.2025

MR. SAS Inc. is a production company owned by ESPN personality Stephen A. Smith.

  • Led biweekly development meetings to pitch and ideate story concepts, culminating in a finalized story slate for The Stephen A. Smith Show (YouTube and podcast).
  • Constructed daily episode rundowns, including all story blocks, guest interviews, and integrated brand advertisements.
  • Communicated with booking agencies to coordinate and schedule celebrity talent (athletes, actors, politicians) for on-air interviews.
  • Drafted teleprompter copy and crafted targeted interview questions based on guest profiles and news relevance.
  • Collaborated with brand partners and composed integrated ad copy, ensuring alignment with sponsorship commitments.
  • Reached out to news outlets, streamers, and podcast platforms to obtain clearance for copyrighted content used in episodes.
  • Oversaw post-show review meetings to assess episode strengths, and identify areas for creative and logistical improvement.
  • Led creative pitch meetings with writers and directors for both scripted and unscripted projects to bring into early development.
  • Provided structured feedback on development materials, including scripts, pitch decks, and rough cuts.

Creative Executive

LD Entertainment
West Hollywood
01.2015 - 03.2020

LD Entertainment is a critically acclaimed film and television production company that has produced over a combined 40 films and documentaries.

  • Devised and implemented the strategy for optioning 20 pieces of written source material, including scripts, novels, and news articles.
  • Initiated and supported relationships with agent/managers, network executives and production companies to acquire necessary market intelligence and trends.
  • Pursued, researched, and tracked book and film rights for possible adaptation.
  • Coordinated and drafted talent lists and availability information, as requested by the VPs, for open writing and directing assignments.
  • Made contributions toward the shaping of award-winning films such as JUDY, starring Renee Zellweger, and JACKIE, with Natalie Portman.

Script Coach and Consultant

Roadmap Writer
Los Angeles, CA
01.2017 - 03.2020

Roadmap Writers is a screenwriting training platform for writers looking for a guided path to professional success in film and TV.

  • Directed webinars and virtual classes on the craft and business of screenwriting, backed by years of in-depth industry knowledge and screenwriting expertise.
  • Prepared in-depth notes, comments, and analysis on selected screenplays, and supplied counsel to screenwriters.

Education

Bachelor of Arts - Theatre Arts

DeSales University
Center Valley, PA
06-1999

Skills

  • Content development and scriptwriting
  • Copyright management
  • Talent coordination and collaboration
  • Creative problem solving
  • Time management
  • Video editing and copywriting
  • Concept pitching

Accomplishments

Reached 1m subscribers in less than 2 years of launching the Stephen A. Smith Show on Youtube.

Producer / Creative Executive for UP FOR DEBATE - a 3 part docuseries

References

References available upon request.

Certification

Certificate of completion from the UCLA Professional Screenwriting Program (2012)

Timeline

Head of Content/Producer

MR. SAS Inc
03.2022 - 07.2025

Script Coach and Consultant

Roadmap Writer
01.2017 - 03.2020

Creative Executive

LD Entertainment
01.2015 - 03.2020

Bachelor of Arts - Theatre Arts

DeSales University