Summary
Overview
Work History
Education
Skills
Timeline
Generic

Michael Palumbo

Aurora, Colorado

Summary

Experienced marketing specialist with an expertise in sports and a strong background in client management and business development.

Overview

10
10
years of professional experience

Work History

Events Marketing Manager

Window Nation
09.2023 - Current
  • Identify, develop and own event-based marketing initiatives to generate qualified sales leads.
  • Identify, negotiate and attend various events (trade shows, fairs, festivals, community events, etc.) with the goal of lead generation within my geographical market.
  • Budget forecasting, inventory management & maintaining approved budget.
  • Exceed sales lead quotas based upon KPI's.
  • Recruit, hire, train and ongoing developement of event employees.
  • Partner with branch operations, marketing & sales to grow brand presence
  • Provide proposals for budget forcasting and event planning.

Senior Operations & Marketing Manager

Hullstone
11.2022 - 06.2023

Remote

  • Facilitate New Brand launch and all relevant tasks 
  • Create and Implement foundational SOP's for company growth
  • Cross departmental communication to analyze ROI, growth and industry trends
  • Server a Scrum Master to track all marketing goals and tasks
  • Manage website creation, optimization and launch

Senior Events Manager

Gilt Edge Soccer Marketing
02.2022 - 11.2022

Remote

  • Facilitate the creation, implementation and manage client events
  • Coordinate with sporting venues to create client proposal and budget forecasting.
  • Develop operating procedures & all appropriate organizational materials dependent upon the events specific needs
  • Serve as the executional on-site lead for each activation
  • Coordinate all event logistics, budgeting & staffing
  • Deliver measurable results and post-event reporting including ROI analysis


Marketing Manager

Lab Society
07.2018 - 02.2022

Boulder, CO

  • Coordinate logistics and strategy for all trade shows & marketing events
  • Manage on-site teams at marketing events / trade shows
  • Market analysis to strategize future marketing goals
  • Operational support: Inventory management & sales initiatives
  • Strategize B2B marketing initiatives with operations and business development departments
  • Collaborate with digital marketing department on creative social engagement & ecommerce strategy

Project Manager

TSi Events
07.2015 - 07.2018

Tempe, AZ

  • Lead cross-functional teams to plan, design, and install large format signage for PGA & LPGA Golf
  • Collaborate with clients and design team to meet branding standards on all signage
  • Facilitate sign specific CRM between client and vendors
  • Maintain client specific deadlines and meet product standards
  • Manage pre and post event budget and billing process

Education

Certificate Program - Marketing Strategy

Cornell University Online
Ithaca, NY
12-2018

Bachelor of Arts (B.A.) - Communication, Business Marketing

Stockton University
in Galloway NJ
01-2014

Skills

  • Event Marketing
  • Project Management
  • Account Management
  • Team Management
  • CRM Management
  • Budgeting
  • Digital Marketing
  • Proposals

Timeline

Events Marketing Manager

Window Nation
09.2023 - Current

Senior Operations & Marketing Manager

Hullstone
11.2022 - 06.2023

Senior Events Manager

Gilt Edge Soccer Marketing
02.2022 - 11.2022

Marketing Manager

Lab Society
07.2018 - 02.2022

Project Manager

TSi Events
07.2015 - 07.2018

Certificate Program - Marketing Strategy

Cornell University Online

Bachelor of Arts (B.A.) - Communication, Business Marketing

Stockton University
Michael Palumbo