Summary
Overview
Work History
Education
Skills
Timeline
AWARDS
Generic

Michael S. Richards

Washington,USA

Summary

Reliable and ambitious individual trained to drive sales and persistently grow customer base within multiple profit centers. Area Manager exceeding sales expectations for five years. Excellent motivational, business, communication, people skills. Creative and innovative problem solver. Excels in coaching and motivating others to do their best. Driven individual with thirteen years worth of sales experience. Highly organized and committed to success. Seeking a role where superb leadership skills can be used.

Overview

16
16
years of professional experience

Work History

Sales Representative

Elanco Animal Health
Indianapolis, IN
11.2023 - Current
  • Developed strong relationships with veterinary professionals to enhance product knowledge and drive sales.
  • Conducted presentations on animal health solutions, effectively communicating benefits and features to clients.
  • Collaborated with cross-functional teams to launch new products, ensuring alignment with market needs and trends.
  • Analyzed customer feedback to identify areas for improvement in service delivery and product offerings.

Zone Manager

Schwan's Home Service
12.2022 - 06.2023
  • Successfully managed a team of 12 Area Managers and 198 indirect report employees, demonstrating strong leadership and communication skills.
  • Identified areas of opportunity for improvement across multiple depots within the zone.
  • Ensured accurate completion of paperwork related to payroll, scheduling, budgeting.
  • Provided regular feedback to corporate headquarters regarding issues or opportunities within the zone.
  • Evaluated employee performance data to identify training needs and develop targeted development plans.
  • Analyzed sales trends and developed plans to increase market share in the zone.
  • Established clear goals and objectives while setting expectations for employees throughout the zone.
  • Developed and implemented effective strategies for increasing customer satisfaction levels within the zone.
  • Regularly communicated updates from corporate office to the zone.
  • Conducted regular performance reviews with staff to ensure consistent quality standards were met.

Area Manager

Schwan's Home Service
11.2019 - 12.2022
  • Created a positive sales and service environment through employee clarity, simplicity and guidance to customers.
  • Developed and managed branch marketing plan to meet specific goals.
  • Ensured the highest levels of employee performance and customer service through coordinated training efforts.
  • Expanded customer base and increased branch profitability.
  • Maximized employee performance through coaching and leadership.
  • Promoted positive experiences by promptly resolving conflicts.
  • Supervised 10 employees, ensuring optimal productivity.
  • Coached RSRs on best practices and protocols for enhanced profitability.
  • Implemented new processes and procedures tactfully and passionately.
  • Evaluated schedules, orders and forecasts to plan processes and meet timetables.
  • Boosted team morale and overall revenues by creating and implementing sales contests.
  • Aligned procedures and protocols with changing business demands.
  • Maximized sales by effectively rolling out new incentive programs.
  • Consistently achieved sales increase over forecast.
  • Implemented safety policies and procedures for Parkersburg Team.
  • Minimized safety infractions by teaching and training in risk management, hazard identification, DRIVE principles, and weekly work withs.

Service and Operations Specialist

Schwan's Home Service
US
08.2016 - 11.2019
  • Accepted and processed customer payments in cash, credit cards and Service and Operations Specialist checks, acknowledged customer issues and resolved their problems quickly and efficiently.
  • Collaborated with Bill Cain, Area Manager, to plan, develop and implement successful route sales and depot profitability.
  • Effectively communicated with other employees and upper management to ensure complete care of customers.
  • Emphasized the specific product features that would stand out to customers.
  • Employed knowledge of all products to make appropriate recommendations for customers.
  • Evaluated the customers' needs and provided service options to meet their requirements.
  • Followed up with customers ensuring their satisfaction with their purchases.
  • Fulfilled administrative duties.
  • Travelled within zone to multiple depots to cover routes.

Area Manager

Schwans Home Service
Parkersburg, WV
05.2014 - 08.2016
  • Created a positive sales and service environment through employee clarity, simplicity and guidance to customers.
  • Developed and managed branch marketing plan to meet specific goals.
  • Ensured the highest levels of employee performance and customer service through coordinated training efforts.
  • Expanded customer base and increased branch profitability.
  • Maximized employee performance through coaching and leadership.
  • Promoted positive experiences by promptly resolving conflicts.
  • Supervised 10 employees, ensuring optimal productivity.
  • Coached RSRs on best practices and protocols for enhanced profitability.
  • Implemented new processes and procedures tactfully and passionately.
  • Evaluated schedules, orders and forecasts to plan processes and meet timetables.
  • Boosted team morale and overall revenues by creating and implementing sales contests.
  • Aligned procedures and protocols with changing business demands.
  • Maximized sales by effectively rolling out new incentive programs.
  • Consistently achieved sales increase over forecast.
  • Implemented safety policies and procedures for Parkersburg Team.
  • Minimized safety infractions by teaching and training in risk management, hazard identification, DRIVE principles, and weekly work withs.

Associate Territory Sales Leader

Schwans Home Service
Parkersburg, WV
12.2013 - 05.2014
  • As an ATSL, I learned how to work and win as a team by always growing our business and building a consistent customer base while adhering to the core values of Schwans.
  • Also by challenging the Route Sales Reps in a constructive way, and setting elevated and achievable goals for each of them.
  • Schwans Home Service level standards. Parkersburg, WV Exceeded targeted sales goals.
  • Route Sales Representative Created strategies to develop and expand existing customer sales, which

Route Sales Representative

Schwans Home Service
Parkersburg, WV
09.2010 - 12.2013
  • Resulted in increase in monthly sales.
  • Demonstrated that customers come first by serving them with a sense of urgency.
  • Maintained friendly and professional customer interactions.
  • Shared product knowledge with customers while making personal recommendations.
  • Grew customer base from 40-50 customers per day to 60-100 accounts in two years.
  • Grew sales per route day from $400-$600 per day to $1,464 in three years.

Education

Associate of Science - Journalism

West Virginia University At Parkersburg
Parkersburg, WV

High School Diploma - undefined

Parkersburg High School
Parkersburg, WV
01-2001

Skills

  • Critical Thinking
  • Business Operations Expertise
  • Constructive Feedback
  • Sales Targets
  • Inventory Accuracy
  • Sales Operations
  • Motivational Leadership
  • Sales Records Management
  • Business Objective Analysis
  • Employee Performance Evaluations
  • Complex Problem-Solving
  • Sales Team Leadership
  • Special Assignments
  • Sales Reporting
  • Budget Adherence
  • Business Strategies
  • Sales Statistics Analysis

Timeline

Sales Representative

Elanco Animal Health
11.2023 - Current

Zone Manager

Schwan's Home Service
12.2022 - 06.2023

Area Manager

Schwan's Home Service
11.2019 - 12.2022

Service and Operations Specialist

Schwan's Home Service
08.2016 - 11.2019

Area Manager

Schwans Home Service
05.2014 - 08.2016

Associate Territory Sales Leader

Schwans Home Service
12.2013 - 05.2014

Route Sales Representative

Schwans Home Service
09.2010 - 12.2013

High School Diploma - undefined

Parkersburg High School

Associate of Science - Journalism

West Virginia University At Parkersburg

AWARDS

National Upsell Leaders 2021