Michael Vassi
Toronto,ON
Summary
Content creator and video producer with a strong on-camera presence and a natural
comedic style. Experienced in producing brand-focused, social-first video content with an
emphasis on storytelling, scripted concepts, and audience engagement.
Overview
2
2
years of professional experience
Work History
UGC Creator
Uncle Terry's
Toronto, ON
06.2025 - Current
- Created engaging comedic content that effectively showcased selected products
- Participated in public promotional events to enhance product visibility and brand awareness
- Cultivated strong relationships with management to secure continued collaborations.
Independent Film Producer
Freelance
Toronto, ON
10.2023 - Current
- Secured $5,000+ in funding for professional productions by pitching to private investors and funding agencies, enabling successful project execution.
- Led recruitment and management of cast and crew, building strong working relationships that resulted in 60% team retention across projects.
- Promoted projects through targeted social media campaigns, enhancing audience engagement and boosting event turnout.
Lead Content Creator
Moongaze Stays
, NC
05.2025 - 11.2025
- Managed end-to-end production: ideation, filming, editing, and delivery.
- Analyzed audience analytics and trends to refine content direction, enhancing engagement and brand resonance.
- Collaborated with marketing team to create effective content strategies and campaigns that aligned with brand goals.
Education
Bachelor of Arts - Media Production
Toronto Metropolitan (FKA Ryerson University)
Toronto06-2024
Bachelor of Arts - Digital Information And Technology
Western University
London, OntarioSkills
- Content Production
- Content Strategy
- Video Editing
- On-Camera Performance
- Script Writing
- Social Media strategy
- Brand Collaboration
- Project Management
- Communication Skills
- Language Skills:
Fluent in: English, Russian
Conversational in: Spanish
Creative Projects
"How Travelers Be" Series
- Produced viral social reel series about relatable travelling tropes, gathering almost 3 million views on Instagram alone.
"Laugh Now Cry Later" Short Film
- Produced, wrote, starred in and directed the award nominated comedic short film, which was screened at Toronto International Short Film Festival.
Timeline
UGC Creator
Uncle Terry's
06.2025 - Current
Lead Content Creator
Moongaze Stays
05.2025 - 11.2025
Independent Film Producer
Freelance
10.2023 - Current
Bachelor of Arts - Media Production
Toronto Metropolitan (FKA Ryerson University)
Bachelor of Arts - Digital Information And Technology
Western University