Summary
Overview
Work History
Education
Skills
Timeline
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Michelle Armstrong

Longmont,CO

Summary

Goal-oriented Store Leader with proven record of success in exceeding sales and customer satisfaction ratings. Manages and empowers employees to deliver exceptional service and handle high-volume workloads. Ambitious in driving revenue growth and brand awareness.

Overview

11
11
years of professional experience

Work History

Store Leader

Allbirds
09.2022 - Current
  • Planned optimal workflow through successful scheduling and task delegation. Trained team on successful and streamlined launch of Store Force and RFID.
  • Maintained attractive, clean and fully stocked store environments to maintain appeal for every customer. Maintained a well organized BOH per SOP policy.
  • Developed and implemented strategies to increase sales and profitability. With high focus on driving conversion and key KPI metrics.
  • Managed budget, P&L , employee reviews, training, schedules, and payroll.
  • Implemented operational strategies and effectively built customer and employee loyalty.
  • Maximized operational excellence mentoring personnel on management principles, industry practices, and company procedures.
  • Trained new employees on proper protocols and customer service standards.

General Manager

Athleta
02.2018 - 09.2022
  • Developed and implemented strategies to increase sales and profitability.
  • Managed budget implementations, employee reviews, training, schedules, and credit card performance.
  • Monitored P&L statements, set budgets and controlled payroll and had historical high sales 2 years in a row.
  • Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.
  • Implemented operational strategies and effectively built customer and employee loyalty. Achieved the highest credit card sales, with over 100 cards personally sold.

Store Brand Leader

Free People
11.2012 - 10.2017
  • Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
  • Developed and implemented strategies to increase sales and profitability.
  • Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
  • Implemented operational strategies and effectively built customer and employee loyalty.
  • Formulated policies and procedures to streamline operations.
  • Trained new employees on proper protocols and customer service standards.
  • Scheduled employees for shifts, taking into account customer traffic, employee strengths and payroll buduget.
  • Assisted in recruiting, hiring and training of team members.
  • Trained and guided team members to maintain high productivity and performance metrics.

Education

GED -

Hampton High School
Allison Park, PA

Skills

  • Customer Service
  • Operational Efficiency
  • Coaching and Training
  • Payroll Management
  • Product Knowledge
  • Workforce Scheduling
  • Staff Meetings
  • Time Management
  • Effective Retail Sales Manager
  • Providing Feedback
  • Strong Communication and Interpersonal Skills

Timeline

Store Leader

Allbirds
09.2022 - Current

General Manager

Athleta
02.2018 - 09.2022

Store Brand Leader

Free People
11.2012 - 10.2017

GED -

Hampton High School
Michelle Armstrong