Michelle Bass
auburn
Summary
Dynamic Marketing & Sales Director at Aegis Living, adept at driving brand visibility through innovative strategies and community engagement. Expert in market analysis and digital marketing, I fostered strong industry relationships and led successful events, enhancing customer relationships and achieving significant growth in brand awareness. Proven leader with exceptional communication skills.
Overview
13
13
years of professional experience
Work History
Marketing & Sales Director
Aegis Living
Seattle
03.2012 - Current
- Developed and implemented marketing strategies that boosted brand visibility and awareness.
- Analyzed market trends to identify opportunities for growth and improvement.
- Organized community events to promote services and engage local residents.
- Collaborated with sales team to align marketing initiatives with sales objectives.
- Trained staff on effective sales techniques and customer service practices.
- Monitored competitor activities to sustain competitive advantage.
- Conducted market research to guide pricing strategies and decision-making.
- Established relationships with industry influencers to enhance online brand visibility.
Education
Some College (No Degree) - Early Childhood Care And Education
Green River Community College
Auburn, WASkills
- Market analysis and competitive analysis
- Digital marketing and brand management
- Sales strategy and leads prospecting
- Customer relationship management and community engagement
- Event planning and influencer partnerships
- Team leadership and teamwork
- Communication skills and problem solving
- Time management and marketing planning
Accomplishments
- Multiple Award Winning Marketing Director for EPIC
- Erin Reilly Award
- Hitting Targets for Lease Up Move in Plans
Timeline
Marketing & Sales Director
Aegis Living
03.2012 - Current
Some College (No Degree) - Early Childhood Care And Education
Green River Community College