Michelle Fong
Irvine,CA
Summary
Highly motivated leader with customer service, multitasking and time management abilities. Devoted to giving every customer a positive and memorable experience.
Overview
19
19
years of professional experience
1
1
Certification
Work History
ARTIST/BRAND AMBASSADOR
ADAMIS GROUP (BRANDS: THE ART OF SHAVING, ANASTASIA BEVERLY HILLS, GHD)
ORANGE COUNTY
10.2022 - Current
- Build brand awareness and loyalty by educating clients, retail associates, and retail partners
- Maintain planogram and displays of the product as directed by the brand
- Communicate needs and exceptions between each door and the brand
- Create incentives based on current in-store promotions and competition.
FREELANCE ARTIST
SELF-EMPLOYED
01.2005 - 01.2023
- Style clients for various events fast paced events, such as Emmy's suite, Fashion Shows
- Conduct seasonal trend and technique workshops for clients
- Manage private wedding styling business
- Associations include: The Secret Room Red Carpet Gifting Lounge and Suite for the Academy Awards and Emmy Awards, 2012-2016
- ESPN, Shiseido, Paula Dorf, Mac, The Makeup Show, OC Brides, FCI Fashion School, FIDM, OC Family Preservation Community Services.
CLIENT ADVISOR
BLOOMINGDALE'S LOUIS VUITTON
SOUTH COAST PLAZA
08.2018 - 08.2019
- Build, develop, maintain client experience and relationships to promote the brand identity and heritage
- Consistently exceeds store, category, KPI and personal goals
- Consistently learning and adjusting to make each customer transaction more meaningful.
ARTIST/BEAUTY ADVISOR
SMASHBOX COSMETICS
ORANGE COUNTY/SOUTH COAST PLAZA
09.2016 - 06.2018
- Full-time support for Smashbox Macy's, responsible for 41% of sales and bookings for special events
- Increase business in various Smashbox doors in Orange County by increasing appointment bookings and cultivating customer relationships
- Develop relationships with associates and management in each Nordstrom and Macy's door in Orange County, as well as partner with reps from other brands to create cross-sell opportunities.
PRODUCT MANAGER
CREATIVE RECREATION
LOS ANGELES
01.2012 - 01.2013
- Create a product line from concept to conception
- Work closely with buyers of large chains to predict consumers needs
- Select color and material combinations each season
- Add the extra 10% element to make a product esthetic exceptional.
PRODUCT MANAGER
ASICS AMERICA
IRVINE, CA
01.2009 - 01.2011
- Manage all aspects of the $21 million Kids business
- Work closely with ASICS HQ in Japan and satellite countries to ensure proper design and execution of product
- Manage multiple lines of product for retailers and be diplomatic amongst each customer
- Present product line to sales reps and buyers in seasonal sales meetings.
PRODUCT MANAGER
SOLE TECHNOLOGY
FOOTHILL RANCH, CA
01.2007 - 01.2009
- Product manager for women's and kids family footwear
- Achieved 30% increase in volume
- Cross department duties, performed as technical developer as well.
Education
Cosmetician Degree -
Saddleback Beauty Academy
01.2019
Product Development/Merchandising -
The Fashion Institute of Design and Merchandising
01.2001
B.S. Biology -
University of California, Irvine
01.2000
Skills
- Identify challenges and maximize opportunities in the consumer market
- Proficient at market research to spot trends
- Ability to train and inspire in-store associates and create partnerships with other brands for optimal brand promotion
- Strong listening skills and ability to create solutions
- Strong knowledge of makeup and skincare
- Strong at instilling confidence in product use and application of makeup, especially strong in add-on sales
- Create and maintain a healthy relationship with vendors, buyers, and sales reps for the best cooperation and success of the team
- High-level presentation skills utilized to train and educate small and large groups
- Ability to think outside the box and work functionally across all departments toward a common goal
- Practice professional conduct in all environments
Certification
- Licensed esthetician 2018
Timeline
ARTIST/BRAND AMBASSADOR
ADAMIS GROUP (BRANDS: THE ART OF SHAVING, ANASTASIA BEVERLY HILLS, GHD)
10.2022 - Current
CLIENT ADVISOR
BLOOMINGDALE'S LOUIS VUITTON
08.2018 - 08.2019
ARTIST/BEAUTY ADVISOR
SMASHBOX COSMETICS
09.2016 - 06.2018
PRODUCT MANAGER
CREATIVE RECREATION
01.2012 - 01.2013
PRODUCT MANAGER
ASICS AMERICA
01.2009 - 01.2011
PRODUCT MANAGER
SOLE TECHNOLOGY
01.2007 - 01.2009
FREELANCE ARTIST
SELF-EMPLOYED
01.2005 - 01.2023
Cosmetician Degree -
Saddleback Beauty Academy
Product Development/Merchandising -
The Fashion Institute of Design and Merchandising
B.S. Biology -
University of California, Irvine
- Licensed esthetician 2018
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