Summary
Overview
Work History
Education
Skills
Timeline
Generic

Michelle Johnson

Rockville,MD

Summary

To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.

Overview

31
31
years of professional experience

Work History

Health and Fitness Specialist

The Grand Apartment Homes
08.2000 - Current
  • Improved client fitness levels by developing personalized exercise programs and providing expert guidance on proper form and technique.
  • Enhanced gym member satisfaction with tailored workout routines designed to meet individual goals and abilities.
  • Reduced injury rates for clients by conducting thorough assessments and prescribing corrective exercises as needed.
  • Increased class attendance rates through engaging group fitness instruction and maintaining a positive, supportive environment.
  • Ran a variety of workshops and seminars.
  • Assisted clients in achieving weight loss goals
  • Maintained a safe workout environment by adhering to industry standards for equipment use and facility cleanliness.
  • Developed strong rapport with clients, fostering long-term relationships based on trust, respect, and shared goals.
  • Contributed to the overall success of the fitness center by actively participating in marketing efforts and community outreach events.
  • Assisted with marketing and promoting of classes and services.
  • Led aerobics, yoga and a variety of fitness classes.

Presient & CEO

Michelle Enterprises, LLC
01.1998 - Current
  • Enhanced brand reputation with effective marketing campaigns and public relations efforts.
  • Established new revenue streams by identifying market opportunities and launching innovative services.
  • Drove profitability with thorough financial analysis and strategic decision making.
  • Built productive relationships with industry partners and competitors to support strategic business objectives.
  • Identified new revenue generation opportunities to maximize bottom-line profitability.
  • Coached and guided clients to improve program satisfaction and achieve goals.
  • Directed market expansions to propel business forward, meet changing customer needs.
  • Created innovative programs
  • Health and Writer for various magazines worldwide
  • Vlog, Blog and socail media marketing campaigns
  • Brand Ambassador for many companies
  • Founder of a professional sports team for bodybuilding
  • Created Program Guidelines and Manuals or Clients
  • Managed 80 plus athletes on stage annually
  • Trained and recruited administrative assistants & co-coaches

Group Exercise Instructor

Lifetime Athletic Club
01.2015 - 05.2021
  • Boosted class attendance rates by creating engaging, fun, and challenging workout sessions.
  • Ensured safety of participants through proper technique instruction and adherence to gym policies.
  • Developed strong rapport with participants, fostering a positive environment that encouraged commitment to fitness goals.
  • Assisted in the promotion of gym events and classes, resulting in increased membership sign-ups and retention rates.
  • Taught 5-25 classes per week, including Signature formats.

IFBB Professional Bodybuilder

BeautyFit
01.2002 - 10.2014
  • Skilled at working independently and collaboratively in a team environment.
  • Self-motivated, with a strong sense of personal responsibility.
  • Proven ability to learn quickly and adapt to new situations.
  • Worked well in a team setting, providing support and guidance to a team of over 80 females per year.
  • Excellent communication skills, both verbal and written.
  • Regular contributor and featured fitness model for several worldwide magazines, vlogs and blogs.
  • Created an online presence using various social media strategies and sponsorships.
  • Organized and detail-oriented with a strong work ethic.
  • Paid attention to detail while completing tasks involved in the sport of bodybuilding.
  • Used critical thinking to break down problems, evaluate solutions and make decisions.

Regional Senior Fitness Manager

Golds Gym International
07.2009 - 11.2011
  • Managed a team of personal trainers, ensuring high-quality instruction and customer satisfaction.
  • Public speaking at regional meetings and presented at industry conferences.
  • Boosted membership training sales by implementing targeted marketing strategies and developing programs.
  • Developed strong relationships with members, leading to increased referrals and positive word-of-mouth advertising.
  • Conducted regular performance evaluations for staff, providing constructive feedback and opportunities for professional growth.
  • Collaborated with other departments to create offerings for members and team cohesion.
  • Enhanced member experience by addressing concerns promptly and professionally, resulting in higher satisfaction ratings.
  • Led two signature club locationd and supervised hundreds of personal trainers.
  • Stayed current on industry trends through continued education courses, bringing innovative ideas to the facility''s programming lineup.
  • Ensured financial stability by managing budgets effectively, monitoring expenses closely while prioritizing necessary investments in staff development or equipment upgrades.
  • Recruited talented professionals to join the team of trainers through strategic networking efforts at industry events.
  • Coordinated educational seminars.
  • Set clear sales goals for each employee, tracking progress and milestones and offering support and assistance.
  • Met or exceeded monthly revenue and training goals.
  • Conducted needs assessments or surveys to determine interest in or satisfaction with wellness and fitness programs, events or services.

Director of Sales and Business Development

Anytime Fitness
03.2007 - 07.2009
  • Increased sales revenue by developing and implementing strategic sales plans and forecasts.
  • Established new business partnerships by identifying potential clients and presenting tailored solutions.
  • Led team to exceed sales targets through effective coaching, performance management, and motivation techniques.
  • Expanded market share with the introduction of innovative product offerings and targeted marketing campaigns.
  • Reported on leads, sales opportunities, progress and activity, informing weekly forecasts and monthly pipeline development.
  • Built sales opportunity pipeline through targeted and subliminal prospecting methodologies.
  • Attended industry shows, conventions, and other meetings with primary mission of expanding market opportunities.
  • Met with clients, delivering presentations, and educating on product and service features and offerings.
  • Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.

Regional Sales Director for Weight Management

Merritt Clubs
02.2004 - 04.2007
  • Boosted regional sales by implementing targeted marketing strategies and fostering strong client relationships.
  • Developed and executed sales plans for consistent growth in revenue and profitability.
  • Expanded market share by identifying new business opportunities and cultivating partnerships with key stakeholders.
  • Led a high-performing sales team, providing coaching and mentoring to achieve ambitious targets.
  • Established strategic alliances with industry partners, driving overall business growth through mutually beneficial collaborations.
  • Presenter a Regional Meetings and Industry Conferences.
  • Delivered exceptional customer service, resulting in increased retention rates, referrals, and repeat business from satisfied clients.
  • Exceeded quarterly and annual sales goals consistently by closely monitoring team performance and adjusting strategies accordingly.
  • Conducted regular market research to identify gaps in the market and create customized solutions addressing specific client requirements.
  • Strengthened brand positioning through targeted messaging campaigns aimed at increasing awareness among key demographics within the region.
  • Analyzed customers'' feedback enabling improvements in product offerings leading to higher levels of satisfaction.
  • Prepared and reviewed annual budgets.
  • Forecasted annual, quarterly and monthly sales goals.
  • Coordinated full sales operations within assigned region.
  • Managed sales team of over 100 employees.
  • Boosted Personal Training revenues across region
  • Established pricing strategies to maintain competitive pricing and maximize profits.
  • Responsible for shaving down debt in a specific location by driving new membership base and programming.

Regional Group Exercise Director

Sport & Health Club
11.2000 - 12.2002
  • Increased company revenue by creating turn key nutrition and exercise programming throughout the region.
  • Enhanced team collaboration through regular communication, goal setting, and performance evaluations.
  • Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
  • Created and managed group exercise schedule at a location.
  • Proactively identified potential risks and implemented mitigation strategies to minimize negative impacts on projects or business operations.
  • Worked closely with organizational leadership.
  • Taught group exercises classes and spoke at seminars.
  • Speaking for industry conferences and on site at clubs.

Spa Owner

Spa Express, LLC
04.1997 - 09.2002
  • Offered Specialized Massage, Facials and Body Treatments within three health clubs.
  • Enhanced company performance by implementing strategic plans and overseeing daily operations.
  • Delivered operational excellence by optimizing resources, processes, and overall cost structure.
  • Increased customer satisfaction through continuous improvement initiatives and excellent customer service.
  • Enhanced client satisfaction by providing personalized spa treatments and exceptional customer service.
  • Increased revenue by implementing effective marketing strategies and promotional campaigns.
  • Developed a loyal clientele through consistent high-quality services and attentive care.
  • Managed daily operations, ensuring smooth workflow and efficient scheduling for staff members.
  • Trained new employees on industry best practices, fostering a positive work environment with a knowledgeable team.
  • Implemented safety protocols and maintained a clean spa facility to ensure client well-being and comfort.
  • Collaborated with product vendors to secure high-quality supplies at cost-effective rates, improving overall profit margins.
  • Optimized appointment booking processes.
  • Resolved client concerns promptly and professionally, ensuring their satisfaction with the spa experience and preserving a strong reputation within the industry.
  • Prepared bank deposits and handled business sales, returns and transaction reports.
  • Oversaw business budget planning and administration, accounting functions, purchasing, and bi-weekly payroll to handle financial needs.
  • Recruiting, hiring and training of team members.

Recruiter

American Personnel & Temps
01.1998 - 03.1999
  • Increased candidate placements by developing and maintaining relationships with clients and candidates.
  • Enhanced recruitment process for faster hiring by utilizing various sourcing tools such as job boards, social media, and networking events.
  • Improved employee retention rates through thorough candidate screening and interview techniques.
  • Streamlined communication between candidates and hiring managers, leading to higher satisfaction on both sides.
  • Provided exceptional customer service to both candidates and clients, fostering long-term partnerships.
  • Managed high-volume requisitions in a timely manner to meet client staffing needs efficiently.
  • Negotiated competitive salary packages with candidates, resulting in successful offers and acceptances.

Executive Assistant to the Vice President

Sprint PCS, Mobile Telephone Company
04.1995 - 06.1998
  • Enhanced executive productivity by managing schedules, organizing travel arrangements, and coordinating events.
  • Streamlined communication for the Vice President by handling phone calls, emails, and in-person inquiries.
  • Increased office efficiency by maintaining organized filing systems and updating database records.
  • Reduced meeting preparation time by creating agendas, gathering relevant materials, and setting up conference rooms.
  • Created and managed all sales reports and presentations.
  • Improved information flow between departments by serving as a liaison between the Vice President and other executives or team members.
  • Enabled timely decision-making with accurate record-keeping of meeting minutes, action items, and follow-up tasks.
  • Served as an essential point of contact for internal and external stakeholders, ensuring timely responses to inquiries and effective communication between parties.
  • Supplied sales and marketing support to sales force of 90 sales reps.
  • Organized and coordinated conferences and monthly meetings.
  • Conducted research and analyzed data to provide detailed reports on various business topics.
  • Organized charitable golf tournaments and sat on Boards on behalf of the Vice President for Ronald McDonald House and other organizations.
  • Worked with senior management to initiate new projects and assist in various processes.
  • Wrote reports, executive summaries and newsletters.

Writer/Editor

INTERSOLV
01.1993 - 01.1995
  • Developed engaging articles for online publications, resulting in increased readership and social media shares.
  • Wrote compelling press releases that garnered positive media coverage for clients'' products or services.
  • Edited manuscripts prior to publication, ensuring clarity, accuracy, and consistency throughout the text.
  • Contributed informative articles to industry trade publications, establishing credibility as an expert resource within the field.
  • Delivered high-impact speeches at conferences or events on behalf of clients or organizations, successfully conveying key messages to attendees.
  • Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
  • Followed company policies and editorial guidelines to craft thorough, well-written content.
  • Researched and wrote original content for case studies, emails and newsletters.
  • Collaborated with editors to refine drafts, ensuring consistent tone and style across various platforms.
  • Conducted thorough research on diverse topics, producing well-informed pieces that resonated with readers.

Executive Assistant to the Chief Executive Officer

Optex Communications
01.1993 - 01.1995
  • Helped with acquision of NIST grants and meeting with Secretary of State.
  • Create Presentations and flyers related to high tech product and prototypes.
  • Take minutes and act as a liaison with investors. relationships Streamlined communication by managing correspondence between the CEO and external stakeholders.
  • Optimized scheduling efficiency by coordinating meetings, appointments, and travel arrangements for the CEO.
  • Enhanced productivity with meticulous organization of documents and files for easy access and retrieval.
  • Managed complex projects to successful completion, ensuring timely delivery of results to the CEO.
  • Assisted in budget management by monitoring expenditures, processing expense reports, and reconciling accounts for the executive office.

Education

Psychology

Santa Monica College
Santa Monica, CA

Associate of Science - Mental Health Counseling

Montgomery College
Rockville, MD

Associate of Applied Science - Sports Nutrition

International Sports Science Association
Carpinteria, CA

Associate of Applied Science - Health And Physical Fitness

International Sports Science Association
Carpinteria, CA

Associate of Applied Science - Yoga Therapy And Teacher Training

Inner Domain
Potomac, MD

Associate of Arts - Cosmetology Education

Newberry School of Beauty
Woodland Hills, CA
01.1986

Skills

  • Strategic Planning
  • Leadership
  • Coaching
  • Writing
  • Team Building
  • Negotiating
  • Program Development & Management
  • Contract & Account Management
  • Creative Thinking
  • Social Media Influencing
  • Adaptability
  • Disciplined

Timeline

Group Exercise Instructor

Lifetime Athletic Club
01.2015 - 05.2021

Regional Senior Fitness Manager

Golds Gym International
07.2009 - 11.2011

Director of Sales and Business Development

Anytime Fitness
03.2007 - 07.2009

Regional Sales Director for Weight Management

Merritt Clubs
02.2004 - 04.2007

IFBB Professional Bodybuilder

BeautyFit
01.2002 - 10.2014

Regional Group Exercise Director

Sport & Health Club
11.2000 - 12.2002

Health and Fitness Specialist

The Grand Apartment Homes
08.2000 - Current

Presient & CEO

Michelle Enterprises, LLC
01.1998 - Current

Recruiter

American Personnel & Temps
01.1998 - 03.1999

Spa Owner

Spa Express, LLC
04.1997 - 09.2002

Executive Assistant to the Vice President

Sprint PCS, Mobile Telephone Company
04.1995 - 06.1998

Writer/Editor

INTERSOLV
01.1993 - 01.1995

Executive Assistant to the Chief Executive Officer

Optex Communications
01.1993 - 01.1995

Psychology

Santa Monica College

Associate of Science - Mental Health Counseling

Montgomery College

Associate of Applied Science - Sports Nutrition

International Sports Science Association

Associate of Applied Science - Health And Physical Fitness

International Sports Science Association

Associate of Applied Science - Yoga Therapy And Teacher Training

Inner Domain

Associate of Arts - Cosmetology Education

Newberry School of Beauty

Similar Profiles

CREATE PROFILE
Michelle Johnson