CRM
Michelle Light Canarelli
Sauquoit,NY
Summary
Experience Sales Leader with proven track record in driving business growth and forging strategic partnerships. Adept at identifying market opportunities and implementing innovative strategies. Demonstrated leadership and negotiation skills have consistently resulted in successful business expansions and enhanced client relations.
Overview
19
19
years of professional experience
Work History
Director of Business Development
GreyCastle Security (Acquired by DeepSeas)
11.2021 - 09.2025
- Developed and executed strategic partnerships to drive revenue growth and market expansion.
- Led cross-functional teams in identifying new business opportunities and optimizing client engagement strategies.
- Analyzed market trends to inform product development and enhance competitive positioning.
- Fostered relationships with key stakeholders to strengthen brand presence and increase customer loyalty.
- Created a new sales process, including compelling proposals, technical presentations, and contracts.
- Mentored and guided Sales leadership, setting sales targets and KPI's to ensure necessary resources for success.
- Implemented data-driven decision-making processes to improve operational efficiency across departments.
- Developed customized solutions tailored specifically to individual client needs, leading to an increase in repeat business engagements.
- Negotiated favorable contract terms with vendors and suppliers, reducing operational costs significantly for the organization.
- Expanded product offerings to reach a more diverse customer base, boosting overall sales figures.
- Led change and transformation across business areas to deliver benefits and align company resources.
Regional Sales Manager
AT&T
03.2013 - 11.2021
- Develop a highly engaged team of leaders
- Plan and direct staffing, training, and performance evaluations to develop and control sales and service programs
- Review operational records and reports to project sales focus and strategy across multiple segments
- Cross segment collaboration within our retail segments/ direct and in direct
- Coach the coaches
- Mentor and develop future leaders
- Top ranked sales team
- Led regional sales strategy to increase market penetration and drive revenue growth.
- Developed and implemented training programs for sales teams, enhancing product knowledge and customer engagement.
Senior Account Executive Premier Client Group
AT&T
11.2006 - 03.2013
- Generate new business as a Trusted Advisor
- Implemented solution-based sales strategies
- Sold complex voice and data solutions from a diverse portfolio of solutions
- Top ranked seller/ Diamond Club
Education
Business Administration
05.2003
Skills
- Strategic planning expertise
- Leadership skills development
- Managing strategic alliances
- Revenue expansion initiatives
- Cross-team coordination
- Business expansion
- Sales workflow optimization
- Proposal development
- Process optimization
- Target achievement planning
- Skilled in developing training initiatives
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Software
Salesloft
LinkedIn Navigator
Work Preference
Work Type
Full TimePart TimeContract WorkLocation Preference
RemoteHybridImportant To Me
Work-life balanceCompany CultureInterests
Travel
Boating
DIY Projects
Affiliations
- ATT Women in Business
- Better Business Bureau
Timeline
Director of Business Development - GreyCastle Security (Acquired by DeepSeas)
11.2021 - 09.2025
Regional Sales Manager - AT&T
03.2013 - 11.2021
Senior Account Executive Premier Client Group - AT&T
11.2006 - 03.2013
SUNY Morrisville - , Business Administration