Summary
Overview
Work History
Education
Skills
Timeline
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Michelle Nabhan

Los Angeles,CA

Summary

Results-driven strategic marketing leader with over 17 years of experience spearheading high-impact, data-driven marketing campaigns for renowned global brands. Demonstrated expertise in leading cross-functional teams, streamlining marketing operations, and consistently achieving exceptional results in fast-paced, ever-evolving environments. Dedicated professional with a passion for driving performance brands, fostering innovation, and developing scalable marketing strategies that drive business growth.

Overview

18
18
years of professional experience

Work History

Vice President, Media Strategy

iHeartMedia
05.2016 - Current
  • Lead a team of marketers to execute integrated campaigns for top consumer brands across iHeart’s digital, broadcast, and live event platforms.
  • Direct strategy and execution of omnichannel marketing efforts, driving measurable ROI through audience targeting, platform optimization, and performance analytics.
  • Partner cross-functionally with creative and research teams to align brand messaging with consumer insights and business objectives.
  • Implement streamlined workflows and post-campaign reporting processes that improve operational efficiency and stakeholder communication.
  • Mentor and develop high-performing team members, fostering a culture of accountability and innovation.

Senior Media Analyst

Warner Bros. Pictures Worldwide Marketing
09.2012 - 04.2016
  • Oversaw multimillion-dollar media campaigns across traditional, digital, and social platforms for theatrical film releases.
  • Led external media agency collaboration to ensure executional excellence and campaign performance.
  • Developed competitive insights and executive-level presentations to support campaign strategy and innovation.

Senior Media Planner

MEC
02.2011 - 08.2012
  • Developed global media campaigns for Activision; expanded responsibilities to Paramount Pictures post NBCUniversal pitch win.
  • Built strategic media partnerships and ensured successful cross-functional execution.

Media Associate

Starcom
10.2010 - 02.2011
  • Created and managed media plans for Disney’s film properties, coordinating closely with media buyers and analytics teams.

Media Planner

Universal McCann
10.2007 - 10.2010
  • Developed strategic media plans and managed client relationships for Sony Pictures Home Entertainment.
  • Promoted twice in three years for high performance and leadership potential.

Education

Bachelor of Science in Commerce - Marketing

Santa Clara University
Santa Clara, CA
06.2007

Skills

  • Global Marketing Strategy
  • Integrated Campaigns
  • Team Leadership
  • Marketing Operations
  • Brand Positioning
  • Omnichannel Media
  • Budget Management
  • KPI & ROI Tracking
  • Stakeholder Engagement
  • Cross-Functional Collaboration

Timeline

Vice President, Media Strategy

iHeartMedia
05.2016 - Current

Senior Media Analyst

Warner Bros. Pictures Worldwide Marketing
09.2012 - 04.2016

Senior Media Planner

MEC
02.2011 - 08.2012

Media Associate

Starcom
10.2010 - 02.2011

Media Planner

Universal McCann
10.2007 - 10.2010

Bachelor of Science in Commerce - Marketing

Santa Clara University