Michelle Reid
Sacramento,CA
Summary
Strategic professional offering proven leadership in creating comprehensive public relations and communications strategies to advance company's vision and goals. Adept in all aspects of public relations, including media relations, internal communications, event planning, and community programming.
Articulate and well-spoken Head of Public Relations with specialized experience in crisis communications. Effectively developing strategic communications campaigns under pressure and in fast-paced settings. Strong leadership, mentoring and coaching skills.
Overview
6
6
years of professional experience
Work History
Public Relations Manager
Michelle's walking buddies
Sacramento, California
07.2018 - Current
- Analyzed competitor's public relations efforts to identify areas of improvement in own strategy.
- Organized press conferences, media events, interviews, photo shoots and other PR activities.
- Maintained a database of contacts from the media and other industry players which can be used in future campaigns.
- Planned and executed product launches by creating compelling storylines around them.
- Coordinated promotional activities with outside vendors such as event organizers, photographers, designers.
Education
Associate of Science - Agricultural Business And Management
American River College
Sacramento, CA06-2018
Skills
- Program Leadership
- Social Media Strategy
- Speech Writing
- Media Relations
Timeline
Public Relations Manager
Michelle's walking buddies
07.2018 - Current
Associate of Science - Agricultural Business And Management
American River College
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Accomplishments
- Supervised team of [Number] staff members.
- Documented and resolved [Issue] which led to [Results].
- Achieved [Result] through effectively helping with [Task].
- Used Microsoft Excel to develop inventory tracking spreadsheets.