Mihoko Tamaoki
Business Development Manager
New York, NY,US
Summary
Creative Business Development Manager with impressive track record of improving sales and growing company customer base. Innovative program management, strategic PR/Event planning and strong interpersonal skills. Dedicated team player with high attention to detail. Experienced in 12 years of fashion wholesale including PR/marketing/sales/management and 5 years of entertainment industry working with high-profile talents and large corporate clients.
Overview
20
20
years of professional experience
2
2
Languages
4
4
years of post-secondary education
Work History
Business Development Manager
Valuence International USA Inc
New York, NY
12.2020 - 08.2022
- Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
- Collaborated with sales and marketing departments to support project rollout.
- Developed new strategies to capitalize on emerging customer and market trends.
- Developed a strategic program with publications that offers a win-win strategy for both brand and publication.
- Planed and executed in-store and or pop-up events working closely with external teams to drive sales and traffic to brand's website.
- Maintained an event calendar, negotiated with vendors, processed invoices, and handled production of event materials.
- Developed and executed influencer marketing strategies and creative campaigns
- Developed dashboard and meaningful KPIs to measure progress in each BD channel.
PR/Digital Marketing Specialist
Contract
New York, NY
04.2019 - 12.2020
- Maximized brand positioning by developing social media campaigns, social marketing contents, influencer marketing, digital press kits and organizing influencer event.
- Established influencer relationships, produced and tracked best content and developed comprehensive reporting from individual influencer level to campaign level.
Wholesale Account Manager/Sales
Blue in Green LLC
New York, NY
05.2017 - 04.2019
- Used consumer insights and analyzed market conditions to develop effective sales and marketing strategies.
- Produced sales reports to monitor sales growth, aging and accounts receivable.
- Developed wholesale account expansion plan in 2017, successfully opening 40 new accounts and boosting overall sales 20.1% within 2 years.
- Branded products through effective salesmanship and maintained long-term relationships with clients.
- Ensured accuracy during receiving process for all inbound goods, clearing customs and inspecting merchandise and stock management.
- Monitored and impacted sales per account: sales cycle, reports, refill. Managed, mentored and coached staff members (2~5 people) within showroom organization.
Artist Booking Agent
Lighthouse NYC Inc
New York, NY
05.2012 - 05.2017
- Coordinated with various venue personnel to secure date availability for specific events, finalizing various deal points related to certain shows (rent deals, merchandises deals, etc.), and processing artist contracts, venue agreements and coordinating insurance needs to prior to events.
- Various follow up and discussion with agents and managers on elements of event in order to help facilitate event confirmation.
- Made travel arrangements, attended tour and artist care overseas.
PR/Marketing Director
Swagger Co., Ltd
New York, NY
09.2005 - 05.2012
- Drove team and company profits by developing and strengthening relationships with industry partners and potential clients.
- Supervised inventory and placed orders to replenish low running supplies.
- Organized promotional events and interacted with community to increase sales volume.
- Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
Purchasing Agent/Business Development
Fujisankei Communications Inc
New York, NY
08.2002 - 09.2005
- Maintained consistent email communication with stores and suppliers to confirm and track orders and verify price revisions on purchase orders.
- Assisted Japanese headquarter in market research, licensing, exporting, purchasing order, shipping arrangement and payment.
- Expedited orders, resolved issues relating to supplier’s quality or pricing discrepancies.
Education
Bachelor of Arts - Communication And Media Studies
Fordham University
Lincoln Center, NY 09.1997 - 08.2001
Skills
Relationship building and management
undefinedAdditional Information
- STATUS: US Permanent Resident
Computer Skill
Proficient with Microsoft Word, Excel and PowerPoint.
Timeline
Business Development Manager
Valuence International USA Inc
12.2020 - 08.2022
PR/Digital Marketing Specialist
Contract
04.2019 - 12.2020
Wholesale Account Manager/Sales
Blue in Green LLC
05.2017 - 04.2019
Artist Booking Agent
Lighthouse NYC Inc
05.2012 - 05.2017
PR/Marketing Director
Swagger Co., Ltd
09.2005 - 05.2012
Purchasing Agent/Business Development
Fujisankei Communications Inc
08.2002 - 09.2005
Bachelor of Arts - Communication And Media Studies
Fordham University
09.1997 - 08.2001
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