Managed social media accounts for businesses in OK, TX, LA, and beyond.
Created eye-catching graphics, reels, and content calendars to boost brand identity and traffic.
Optimized content across platforms, increasing engagement.
Social Media Marketing Specialist
Alyssa Arlene Events
09.2022 - Current
Amplifying the company's online presence and enhancing brand reputation
Managing social media content calendars, monitoring trends, and driving continuous improvement.
Marketing + Content Creator
Hemline
06.2023 - 11.2023
Coordinated with the Corporate Marketing team to stay updated on Hemline initiatives
Developed targeted content strategies for three Houston locations
Marketing Associate
Vessel Marketing
02.2023 - 06.2023
Managing multiple social media accounts for diverse business in South Louisiana
Proficient in creating visually appealing graphics, reels, and content calendars to enhance brand identity and drive website and social media traffic for businesses.
Social Media Marketing Specialist
DeLoach Occupational Therapy
11.2022 - 06.2023
Creating engaging content across various media formats including videos, pictures, and graphics to drive engagement
Enhancing brand visibility and recognition through strategic social media content development and execution, resulting in increased brand awareness and engagement.
Boutique Owner
Mikora Boutique
02.2022 - 02.2023
Successfully launched and manage a boutique store, overseeing all aspects of business operations, including purchasing, inventory management, and sales strategies
Develop and implement effective marketing campaigns to drive customer traffic and increase brand visibility.
Social Media Marketing/Event Assistant
City Club River Ranch
10.2022 - 01.2023
UL Men's Tennis: Cajun Tennis Classic 2022 Event; Rhythms on the River: Rouge Krewe 2023
Posting daily and created content for donors and the event for the social media platforms
Utilize social media to bring awareness to event and had the biggest turnout in program.
Assistant Wedding/Events Coordinator
Alyssa Arlene Events
01.2022 - 01.2023
Coordinating with participating vendors during planning process to ensure seamless process
Work with clients to prepare the months leading up to the event as well as day of coordination.
Social Media Marketing Intern
GotYourBash Event Planning
05.2022 - 08.2022
Wrote weekly blogs regarding events to be published on the company's website
Created video reels and TikTok's with trendy music for event purposes.
Event Assistant
Mountain Cajun Getaway
04.2022 - 06.2022
Assisted in the planning and execution of event for Military personnel and their families
Coordinated with vendors, volunteers, and staff to ensure smooth event logistics and operations
Collected over $2,000 worth of donations through cold-calling and in-person meetings.
Marketing Intern
Ragin' Cajun Athletic Foundation
09.2020 - 05.2021
Assisted in the planning and execution of marketing campaigns for sports events and programs
Created and managed content for social media platforms, donor relationships, and gameday events
Collaborated with team members to develop promotional materials such as flyers, posters, and email campaigns.
Sports Management Intern
SportsU
08.2019 - 07.2020
Assisted with the coordination and execution of various sports and fitness programs, including scheduling activities, managing participant registrations, and ensuring smooth program operations
Provided administrative support to the sports management team, including data entry, filing, and maintaining program records and participant information.
Education
Bachelor of Science - Kinesiology | Sport Management
University of Louisiana Lafayette
08.2023
Skills
Canva
CapCut
Metricool
Microsoft
Social Media Management
Google Software
Activitiesawards
Soccer Scholar Athlete of the Year at ULL 4.0 20-22
UL's Academic Excellence President's Award 23
National Society of Leadership and Success at UL 21-23
Sunbelt Academic Commissioner's List 22
Division 1 Women's Collegiate Soccer at UL
UL Life Program Member (Help UL students with Intellectual Disabilities)
Timeline
Social Media Marketing Specialist
Pryce Parker Digital Marketing
11.2023 - Current
Marketing + Content Creator
Hemline
06.2023 - 11.2023
Marketing Associate
Vessel Marketing
02.2023 - 06.2023
Social Media Marketing Specialist
DeLoach Occupational Therapy
11.2022 - 06.2023
Social Media Marketing/Event Assistant
City Club River Ranch
10.2022 - 01.2023
Social Media Marketing Specialist
Alyssa Arlene Events
09.2022 - Current
Social Media Marketing Intern
GotYourBash Event Planning
05.2022 - 08.2022
Event Assistant
Mountain Cajun Getaway
04.2022 - 06.2022
Boutique Owner
Mikora Boutique
02.2022 - 02.2023
Assistant Wedding/Events Coordinator
Alyssa Arlene Events
01.2022 - 01.2023
Marketing Intern
Ragin' Cajun Athletic Foundation
09.2020 - 05.2021
Sports Management Intern
SportsU
08.2019 - 07.2020
Bachelor of Science - Kinesiology | Sport Management