Summary
Overview
Work History
Education
Skills
Timeline
Generic

Mike Lack

Greenville,South Carolina

Summary

To become part of a dynamic growth-oriented organization in a Senior Management position, where my diverse experiences in leadership and management, sales & relationship building at all levels, product management and Asian sourcing combined with strong communication and analytical skills will positively contribute to growing market share, team development and bottom-line results. Customer-focused professional with successful 18-year career in the Automotive industry.

Overview

22
22
years of professional experience

Work History

Senior Director of Sales-Automotive

GreatNeck Saw Manufacturers, Inc.
3 2021 - Current
  • Oversee sales and growth opportunities for O’Reilly, AutoZone, and NAPA supporting their retail and tool and equipment programs
  • Collaborate with internal product team to provide retail price shops, program opportunities, new item suggestions and RFQ’s for retail category line reviews
  • Plan and execute customer trade shows providing new products, training, and customer feedback
  • Grew NAPA business by 125% in service tool category supporting their private label program
  • Increased O’Reilly sales by 15% through successful category line reviews within specialty tool category
  • Travel to Asia to source new products, foster supplier relationships, and work with my Asian office.

Senior Director of New Business Development-Automotive

Sunex Tools (Division of VIS)
01.2019 - 03.2020
  • Developed sales and growth plans for Integrated Supply Network (ISN) yielding a 17% YOY topline sales increase through new product launches, exclusive programs, and key channel promotions
  • Collaborated with ISN senior management team and category team to secure alignment and set stretch growth goals for mobile, stationary, national accounts and e-commerce channels for the Sunex brand to take market share from our competition
  • Increased brand awareness and Sunex show sales 25% YOY at ISN’s annual Tool Dealer Expo through new product training, key show promotions, and strong customer relationships
  • Partnered with Schnair Sales and Services Rep Agency increasing Sunex business 94% YOY with O’Reilly Auto Parts by developing key product promotions for impact sockets, lifting equipment, storage, and air tools through quarterly and monthly sales flyers
  • Participated in O’Reilly Auto Parts annual product line reviews by delivering market intelligence, new product additions and a go to market approach for the Sunex brand
  • Oversaw ISN/O’Reilly Auto Parts P&L’s and reviewed with the Sunex executive team monthly: topline sales growth results to budget, strategic market share goals and objectives, SG&A improvements, and NI results.

Director of Sales and Private Label Business-NAPA/Balkamp

International Specialty Services, Inc. (Division of VIS)
01.2010 - 12.2018
  • Exclusive focus on NAPA/Balkamp Account (Headquarters in Plainfield, IN) – collaborate directly with Balkamp, Inc.’s
  • Global sourcing manager along with key category managers and executive level personnel to become an integral member of their operations managing and growing $41M of annual business spanning a wide variety of product lines and categories including air tools, lifting equipment, hand tools, lighting and shop equipment for the Automotive Tool and Equipment Channel
  • Played integral role in developing “Carlyle Tools by NAPA” branded professional hand tools program with Balkamp, Inc
  • Sourcing and product teams– line launch included over 2,700 individual SKUs and $25M in annual sales (Launched July 2012) including sockets, wrenches, hammers, screwdrivers, pliers, hex keys, torque wrenches, and ratchets
  • Reduced costs by -36% and increased gross profit by 10% through strategic low-cost region planning (sourced products from China and India) while maintaining product quality and customer brand recognition (Evercraft Hand Tools Program)
  • Made multiple trips yearly to China, Taiwan, and India to develop/source new products and provide comprehensive programs for large private label brands in North America and Australia
  • Product categories were air tools, lifting equipment, hand tools, lighting, and shop equipment
  • Developed and executed strategic sales plans and budgets, gross profit goals, monitor SG&A and drive bottom line net income growth for the overall business and report out progress to executive team monthly
  • Additionally developed stretch goals for top line sales, GP, and NI
  • Developed RCCM (Root Cause Counter Measure) for any part of the business that was below goal and present to executive team at monthly business review meetings
  • Coordinated with finance, supply chain, and product development teams to create action plans supporting top level KPI’s
  • Executed double digit YOY top line sales growth through new product launches, promotions, new category growth and increased market share within current categories by working closely with product development and category teams
  • Provided market information for customer Category Line Reviews to support opportunities for market share growth
  • Negotiated payment terms, minimum order quantities, lead-time reductions, and price reductions based on commodity/labor costs and currency devaluation with Asian suppliers.

Program Development Manager

International Specialty Services, Inc. (Division of VIS)
01.2006 - 12.2009
  • Oversaw current programs and new product launches for air tools, lifting equipment, hand tools, and shop equipment
  • Collaborated with product engineering both in the USA and Asia offices to ensure product met or exceeded customers’ expectations for quality, delivery, and cost
  • Developed retail line of service tools under the Evercraft brand generating $3M in incremental sales
  • Performed extensive domestic market research and created product landscapes on key product lines to ensure the established product specifications, regulatory standards, and retail price points are in line with market competition
  • Developed product copy, features, and specifications for product artwork sold at the retail level
  • Attended customer trade shows to provide sales and product training support as well as industry trade shows globally to gain market knowledge of competitors within the automotive tools and equipment business.

International Sales Manager, Outdoor Power Equipment

Techtronic Industries, Inc. (TTi)
01.2002 - 01.2006
  • Orchestrated with Engineering, Manufacturing, Finance, Operations and Sales to introduce Homelite and Ryobi chainsaws, trimmers, and blowers to the European market
  • Successfully launched program in less than ten months and generated $15M in incremental sales
  • Executed YOY sales growth thorough new product launches, sales promotions and attending key customer sales shows in Europe (Germany, France, and UK)
  • Developed annual sales budgets, gross profit initiatives, and net income goals for each strategic customer.

Education

Bachelor of Arts in Business Management -

Brenau University
Gainesville, Georgia

Skills

Collaborative Leadership

Team Management

Organizational Development

Stakeholder Relations

Key Performance Indicators

Business Development

Strategies and goals

People Management

Negotiation

Positive Attitude

Relationship Building

Customer Relationship Management

Timeline

Senior Director of New Business Development-Automotive

Sunex Tools (Division of VIS)
01.2019 - 03.2020

Director of Sales and Private Label Business-NAPA/Balkamp

International Specialty Services, Inc. (Division of VIS)
01.2010 - 12.2018

Program Development Manager

International Specialty Services, Inc. (Division of VIS)
01.2006 - 12.2009

International Sales Manager, Outdoor Power Equipment

Techtronic Industries, Inc. (TTi)
01.2002 - 01.2006

Senior Director of Sales-Automotive

GreatNeck Saw Manufacturers, Inc.
3 2021 - Current

Bachelor of Arts in Business Management -

Brenau University

Similar Profiles

CREATE PROFILE
Mike Lack